Converse Kids Glows Back to School

Converse Kids Glows Back to School

Converse keeps kids looking great as they head back to school this Fall, in colorfully bright fames from Converse Kids Eyewear. Kids won’t believe their eyes, when they see the new glow-in-the-dark Flutter and Zoom optical frames! School dances and late night study sessions will never be the same with the new Flutter and Zoom frames.   The Flutter comes in fruit punch pink with star scattered temples, and the Zoom in bold blue for boys come with a tartan temple.  These special frames soak up the light during lunch time, to power-up for a night time glow. When the sun sets or the lights go dark, these optical frames emanate a luminous light. Playground regulars for the boys also include the Zap with graphic slash patterns on a matte metal frame and the Zing, its more conservative counterpart. Yikes is so awesome it’s scary, with a vintage inspired acetate front and skull and cross bones patterns on the temples.   Girls are looking good in the Pop, a class-act cat-eye shape, and the Purr sports leopard spots on the temples for a touch of fashion fabulousness. Every Converse Kids frame comes with REM’s exclusive Kid’s Promise Guarantee, a unique program that provides kids...
Filed in: Eyewear
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Optometrist Perspective by Harvey Yamamoto, OD

Optometrist Perspective by Harvey Yamamoto, OD

At the beginning of 2012, I told my staff and friends that this was going to be a special year for us.  Last year, I had let it slip that my 50th year since I graduated had slip by unnoticed thus I promised myself that I would do something special during 2012 as some sort of private celebration. I had thought that it was time to do a “makeover” of my practice. I began by retiling the front entrance to our waiting room.  That is when an article by Dr. Gerber appeared:  “You cannot afford Not to do it.”  His first two points rang loudly in my ear.  Point #1: He stated that we should move our location.  Since we own our own building that made point #1 moot.  Point #2 stated that we should remodel.   Now that made a lot of sense.   My retired dentist noticed the change of the new tiling in our office and he remarked, “While attending CE lectures, they are told to do something to their practice every 5 years. “  He remarked on how nice the new tiles had made our practice look.   That was very inspiring and I wanted to do a bit more. I began to discuss my thoughts about remodeling.  One suggestion that I considered was wood flooring in the exam rooms.  My first...
Filed in: Editorial
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Tri-Surpreme Relaunches Website

Tri-Surpreme Relaunches Website

Tri-Supreme Optical Labs, based in Farmingdale, NY, is pleased to announce the re-launch of trisupreme.com, the company’s popular website.  The website features a new look, easier access and navigation and a customized dashboard based on a user’s browsing history.  trisupreme.com is configured for mobile devices as well. Accounts of Tri-Supreme who create an account at trisupreme.com can view monthly promotions, view Tri-Supreme’s latest newsletter, download the latest price list, view over 200 lens spec sheets detailing lens availability and print cut out charts for progressive lenses.            For more information, please contact Tri-Supreme Optical at 800-321-1100.
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Ogi Luminescent Sun Series

Ogi Luminescent Sun Series

Ogi Eyewear proudly introduces the Luminescent Sun series to its collection of fine crafted sunglasses. Timeless designs light up any situation while reducing the glare of everyday life. Each style boasts a remarkable color palette and is constructed of the finest materials from around the world. These intriguing sun styles bring together inventive shapes with unique materials. Infusing deep, rich color combinations gives each model a signature Ogi flair. Ogi Eyewear reinvents itself by carefully selecting pieces abundant with personality that reflect the youthful image of the brand and its vision of the future. The 8052 redefines the look of the classic aviator and demands attention. Offering an extensive color palette complimented by gradient lenses, the 8052 provides a modern spin on a vintage style. Available in five colors: Silver, Gold, Brown, Gunmetal, & White. Inspired by new-age ideas, Ogi Eyewear’s 8053 blends a metal construction with accents of acetate surrounding each lens. This sun’s curvature and sleek design configuration reflect the unique characteristics of the Ogi brand. Available in 4 intriguing color combinations. Ogi Eyewear introduces a new sunglass,...
Filed in: Sunwear
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Wiley X Adds WX Gravity To Black Ops

Wiley X Adds WX Gravity To Black Ops

Wiley X,® Inc. has once again expanded its popular Black Ops Collection, adding the new WX Gravity Climate Control™ model to this exclusive line of performance protective eyewear products developed for law enforcement, Secret Service and other tactical wearers.   And while these glasses are ready for any mission, their comfortable frames, versatile lenses and stealthy good looks make them ideal for any occasion or activity. Like all Climate Control models, the WX Gravity features Wiley X’s soft, removable Facial Cavity Seal that eliminates peripheral light and creates a comfortable environment for the eyes.  It also seals out dust, airborne debris and wind, leading causes of eyestrain and the damaging effects of Dry Eye Syndrome.  Whenever you’re working or playing outdoors, Wiley X’s Climate Control technology keeps your eyes comfortable and your vision sharp. What sets the Black Ops WX Gravity apart is its combination of Smoke Grey lenses with stealthy Matte Black frames, for a look that’s all business and focused on the mission at hand.  The Black Ops WX Gravity also delivers the advanced vision protection that has made Wiley X a leading provider of tactical eyewear...
Filed in: Sunwear
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Mario Galbatti’s Site Is Confidently Red

Mario Galbatti’s Site Is Confidently Red

Best Image Optical has updated their Mario Galbatti brand site with a new Mario Galbatti model and brightens up it’s background confidently with red which goes hand in hand with the launch of our new AD to debut in Eyecare Business Magazine this month. Updated website (www.mariogalbatti.com): The website uses deep tones to enhance the mystery of “Who is Mario Galbatti”. Also the dark tones are used to inspire confidence. Dark Red is used throughout as it’s the logo scheme color of the M and G letters of Mario Galbatti. Clean and simple homepage was created to focus on the homepage’s image which proudly displays our eyewear, in this case model MG-139. The easy navigation panel allows easy access to all important content. The news button connects to a constantly updated blog with news on new collections, press releases, and new updates. Some important content on this website is insight of our brand, our campaign in finding out “Who is Mario Galbatti” and what does it mean to be Mario Galbatti. It also has easy access to our online catalog and corporate page. About the Brand: Mario Galbatti delivers plenty of confidence with influences from the 1940’s to the 80’s....
Filed in: Eyewear, Technology
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REM Eyewear Supports Hire LA’s Youth

REM Eyewear Supports Hire LA’s Youth

REM Eyewear is proud to support HIRE LA’s YOUTH this summer by employing several local Burbank high schoolers to be part of its busy operations team. A steady increase in business has demanded skilled staff to support the wholesale distribution segment, where the students will learn the eyewear trade from daily fulfillment to meeting quarterly goals. REM provides an enriching opportunity for youth to gain essential work experience, business acumen, cooperative team building and prepare them for the next steps to higher learning. REM Eyewear is meeting all the federal guidelines established by HIRE LA’s YOUTH as a part of the “ Summer Jobs + 2012” call to action by The White House and the U.S. Department of Labor, which calls on business leaders to provide entry level work experience for youth. The City of Los Angeles led by Mayor Villaragosa, the Workforce Investment Board and Los Angeles Area Chamber of Commerce have partnered to created a campaign focused on connecting L.A.’s youth to employment opportunities called HIRE LA’s YOUTH. Private sector employers are encouraged to extend entry-level job opportunities to underserved urban youth by the LAACC. “I am very impressed...
Filed in: Eyewear, Industry Info
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I Loves Stripes!

I Loves Stripes!

Marc by Marc Jacobs eyewear presents its new “I Love Stripes” collection. Featuring both acetate and metal styles, the brand’s signature stripes provide eye-catching detail to the temples. From rectangular silhouettes for the Men’s offerings, to refined cat eye shapes for the Women, the collection is chic and wearable. Drawing inspiration from downtown New York in the 1980’s the new wave shapes are now more colorful than ever.  Graphic and angular in their construction; plays on transparency, matte finishes and bold color combinations create modern styles for the Marc by Marc Jacobs enthusiast. The iconic stripes are interpreted in two versions: a finer stripe available in two tone models (MMJ316/s, MMJ525, MMJ534) and a wide stripe featuring exclusive multi-layer acetate pastel tones (MMJ315/s, MMJ530, MMJ531, MMJ533). The Marc By Marc Jacobs collection of sunglasses and optical frames is produced and distributed by the Safilo Group.
Filed in: Sunwear
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Back to School With A Little Luck

Back to School With A Little Luck

Whether they’re young summer surfers or aspiring scientists, spec-sporting Lucky Kids want the coolest styles when it comes to getting back to school. Five new optical designs from Lucky Kid Eyewear don’t leave it to luck that kids can see the board or spot the ball on the field! With the signature clover detail on the temple tip, and patterns inspired by the legendary Lucky Kid collection, there is a little bit of good luck in every pair. Girls get a twirl of bohemian magic in the Gypsy, with temples filled with translucent flora on a matte metallic frame. Favorite is created from a pretty palette of popping pinks and bright blues, in witty combinations that will make your eyes sparkle.  Feeling groovy?  Try Groovy’s subtle sweet batik pattern that decorates the temples of this easy to wear style! For the guys, Zipper shows off a metal core temple stamped with a signature Lucky pattern encased in translucent acetate that will make kids ask, “How’d they do that?” Stitch is designed with a double layer of contrasting acetate creating a grown-up vintage aesthetic that’s at the head of the class. About Lucky Brand Lucky Brand began crafting great-fitting, vintage-inspired...
Filed in: Eyewear
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Give Fish That Sinking Feeling

Give Fish That Sinking Feeling

Fresh and saltwater fishermen have a new weapon in their arsenal — the new WX Gravity from Wiley X,® Inc. This weapon isn’t going to help them cast further or trick a big large mouth into biting, but it will help them read the water more effectively, spot fish and bait orienting to underwater structure, and keep their eyes safe and comfortable from dawn to dusk. It’s one of the few sport performance sunglass models in the world certified to meet U.S. Military Specifications for combat protective eyewear—only from Wiley X. The new-for-2012 WX Gravity is the newest addition to Wiley X’s Climate Control™ Series, featuring a patented removable soft foam Facial Cavity™ Seal that blocks out peripheral light along with dust, wind and airborne debris.  This unique feature is especially useful for boaters and fishermen, preventing the glasses from flying off during high speed runs and boosting polarization for unsurpassed sight fishing capability. This climate-controlled environment — together with Wiley X’s advanced Polarized Blue Mirror over Green Tint lenses (Model #CCGRA04) — gives anglers and boaters enhanced visual clarity and unique ability to see fish and bottom...
Filed in: Sunwear
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Best Image Gets Instagrammed!

Best Image Gets Instagrammed!

Best Image Optical continues to expand their reach online through the photo sharing site – Instagram. The premise behind Instagram is pretty simple: Snap a photo on your iPhone or Android, add a quirky filter, and share it across Instagram’s internal network or Facebook, Twitter, and Tumblr. Best Image’s Marketing Manager, Carlos Zamora had this to say, “To us, it’s very important to keep our accounts updated with our latest eyewear developments. There is so much more you can say with a photo, so it was obvious we should start using Instagram. We started to use the iPhone app for a behind the scenes look of our Spring/Summer collection from Dolabany Eyewear and the feedback we received was remarkable. Moreover, the photos we take on Instagram can be easily shared in other social media platforms we are currently on, so it all synergizes perfectly. It’s been such a fun experience to share our love for our brands in a photo with Instagram.” Best Image Optical will use Instagram to cover behind the scenes events such as photo shoots, corporate events, trade shows, eyewear launches and other significant events. Find Best Image Optical on Instagram under their profile name:...
Filed in: Eyewear, Technology
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Revolution Eyewear Magnetic Clip-Ons

Revolution Eyewear Magnetic Clip-Ons

Revolution Eyewear continues to raise the bar on magnetic clip-on styles. This classic timeless look is now available with a magnetic clip-on.  The Rev740 is available in Black Crystal, Black, Demi Grey and Havana. Remember all Revolution Magnetic Clip-Ons can be special ordered for 3D Viewing and soon to come specialty lenses for specific sports as well. Please call 800-986—0010 to speak to an area representative.  www.revolutioneyewear.com
Filed in: Eyewear
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It’s Motorcycle Safety Awareness Month!

It’s Motorcycle Safety Awareness Month!

Throughout the month of May 2012, the National Safety Council (NSC) is promoting Motorcycle Safety Awareness Month, a nationwide effort to educate the public and help both riders and motorists decrease roadway injuries and fatalities as we head into the busy summer season.  As a leading provider of performance protective eyewear systems for military, law enforcement and the general public, Wiley X,® Inc. is using this occasion to focus attention on the hazards riders face on the road and the need to protect their precious gift of sight. “For a variety of reasons, motorcycle riders are at much higher injury risk than passenger car occupants,” said Wiley X Co-Owner Myles Freeman, Jr.  “And getting riders educated to wear only ‘safety rated’ protective gear every time they go out is an important part of the Motorcycle Safety Awareness Month campaign.  Many people understand the need for a protective helmet and leathers to help prevent serious injury in an accident.   Fewer know that taking to the streets or highways on a motorcycle can also be dangerous to the eyes, even during normal, everyday riding,” added Freeman. Wiley X offers a full line of sunglasses that aid...
Filed in: Sunwear
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PUMA’s New 2012 Summer Styles

PUMA’s New 2012 Summer Styles

The release consists of three Men’s styles (PU15362, PU15363, and PU15367) as well as two ladies (PU15364, PU15365) and one unisex style (PU15366).  From top to toe, PUMA style spreads the word with bright colours, hip styles and individuality.  A fusion of fashion nous, function and comfort is the hallmark of the unique PUMA Eyewear’s style.  The look is cutting-edge and never out of date. Enjoy life, have fun and be healthy with a positive outstanding look! PU15361 Unisex These urban, unisex styles are required accessorizing for trendy metropolitans on the run. Rendered in this summer’s coolest colours, long wearing comfort and non-slip function is enhanced by rubber inserts at the temple tips. Material: Metal Size: 48-16-140, 50-16-140 Colors: Blue, Brown, Pink, Silver PU15364 Ladies Light, trendy and sporty! Cool, pastel colours and an eye-catching Puma temple logo in ton-sur-ton nuances up the fashion ante of this dynamic girls style.  The half-rim frame feels light to the touch, fits perfectly and is extremely comfortable. Material: Metal Size: 47-16-135, 49-16-135 Colors: Black, Blue, Brown, Pink, Purple PU15366 Mens Whether you’re bouncing a ball around a...
Filed in: Eyewear
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Vera Bradley Adds “Sprinkles of Color”

Vera Bradley Adds “Sprinkles of Color”

Color brightens up every day, and the newest Vera Bradley colors are no different. Candice, Katrina and Maddy mix the best of youthful styling with the perfect combinations of blues and greens, pinks and purples, to make a look that fits her lifestyle. The Sprinkles of Color Girlfriends collection is sure to please, with trendy styling and floral accents perfect for spring and summer. Candice is a full rim acetate frame with a modern rectangular eyeshape. The colored crystal on the front inspired by Vera Bradley’s Priscilla Pink and Doodle Daisy provides a colorful pop of pretty pink or aqua blue. The youthful trend of asymmetry is incorporated in the enamel filled metal flowers on the exterior temple. With Vera Bradley colors on the interior temples and VB branded temple tips, Candice is a standard for any fashionable girl on the go. From the eyeshape to the temple tips, Katrina proves that she is a fashionista ready to turn up the volume on classic style. Katrina combines a flirty uplift with a classic oval eyeshape, and the latest Vera Bradley colors on the exterior temples. Multi-layered solid and clear acetates highlight Vera Bradley’s Priscilla Pink and Doodle Daisy and create...
Filed in: Eyewear
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