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SPY is happily introducing the “greenest” sunglass frame ever made—the SPY + Surfrider Foundation Helm—as a part of its new eco-friendly Recompose Collection. With a shared passion for surfing and the common goal of environmental awareness, the SPY + Surfrider partnership aims to highlight Surfrider Foundation’s Rise Above Plastics campaign while advancing the development of environmentally conscious eyewear built from sustainable sources. “SPY’s longstanding relationship with Surfrider Foundation made them an easy choice to collaborate with on our launch of the most environmentally responsible sunglass frame ever made,” says Michael Marckx, SPY President/CEO and Surfrider board member. “As an active member of the Surfrider Foundation for the last 20 years, I’ve seen the tremendous good the Foundation has achieved with over 225 successful campaigns, including the ongoing Save Trestles initiative. Now, the Rise Above Plastics campaign is more crucial than ever and we have to do our part as lovers of the oceans, beaches and waves.” With both frame and hinges made from 100% biodegradable Plantate™, an all-natural plant polysaccharide material, the SPY + Surfrider...

Exciting new Zyloware Eyewear releases for June 2013. New styles are featured from the Sophia Loren, Stetson, Stetson Off Road and Randy Jackson Collections. The Sophia Loren BR 60 is the newest release from the Beau Rivage® Collection as a semi-rimless metal frame in a rectangular shape. The metal endpiece and temple are embellished with a criss-cross design pattern and beautiful crystal stones. Designed for comfort for the mature woman, the SL BR 60 features handcrafted zyl temples, spring hinges and snap-in nosepads. This frame also easily accommodates progressive lenses. Colors: Gold (057) • Beige (200) Sizes: 53-17-135 Special Features: Semi-rimless metal frame, Metal endpiece and temple; Zyl temple tips; Spring hinges; Snap-in nosepads; Accommodates progressives The Stetson 296 is a semi-rimless, lightweight frame in an attractive square shape. The frame features a thin double bar bridge, wrapping metal endpiece and sleek metal temple displaying a raised Stetson logo as an added embellishment. In order to provide men with a comfortable fitting frame, the ST 296 features handcrafted zyl temple tips, spring hinges and snap-in silicone nosepads. The frame also accommodates progressive...

The style and sophistication of the art deco movement are brought to a fashionable climax in the most recent eyewear styles from Boutique by Totally Rimless. TR 195, TR 196 and TR 197 incorporate the geometric elegance of 1920’s fashion, art and architecture through epoxy colors, jeweled stone accents and angular eyeshapes. With adjustable nose pads and spring hinges for a sure fit, the latest additions to the Boutique collection combine fashion and comfort for a perfect frame. TR 195 features a modern eyeshape with an uplift for added interest. The twisted metal temples give a rope effect with a jeweled embellishment and marble acetate temple tips to finish the look. TR 195 is available in Satin and Soft Brown. TR 196 offers a combination of art-deco inspired colors, combining black with gold and brown with rose. Pairing solid temples with jeweled sections and metal accents, TR 196 offers an elegant look. TR 196 is available in Brushed Gold and Brown Rose. TR 197 includes an angular eyeshape and colorful acetate temple tips. The temples pair jeweled accents with colorful contrasting epoxy fill for a bold look. TR 197 is available in Soft Brown and Soft Lavender. To view the entire...

Viva International Group introduces four new ophthalmic and three new sunglass styles to the CANDIE’S® Eyewear collection this May. The new styles capture the fun lifestyle of today’s CANDIE’S girl combined with pops of color, stone accents and an eclectic mix of design elements. This season, tortoise is presented in an assortment of bold interpretations, including model C Opaline, a handcrafted acetate style complimented by contrasting colors on the inside of the frame. Model C Onix features a modified rectangle metal front in a satin finish combined with acetate temples in tortoise variations. A secondary color is revealed on the inside of this style’s temple, as well. The prep school chic design of models C Viera and C Vita features handmade acetate temples highlighted by an argyle-inspired pattern of rhinestones and enamel-filled sequins. The smaller sizing of this sassy duo is perfect for petite faces, as well as tweens. Model C Viera is handcrafted in acetate and features a modified cat-eye profile, while model C Vita features a soft cat-eye metal front, which compliments the frame’s temple décor. The new sunglass styles from CANDIE’S Eyewear are offered in a mix...

iCoat Company, one of the largest independent full service optical lab in the nation, has partnered with C&E Vision. Under this agreement, C&E members will receive an exclusive discount from iCoat Company off published iCoat price list. “iCoat Company is extremely proud to announce its partnership with C&E Vision Buying Group. iCoat is also very excited to offer C&E members our premium lens and coating products and services at a special discounted price.” says Tom Pfeiffer, Director of Sales and Marketing. “With iCoat Company, C&E members have lens vendor independence and can order virtually any lens in the market combined with premium iCoat coating technologies to deliver top quality eyewear to their patients.” Along with the discounted special prices, C&E member can also save by participating in promotional programs and offers. About iCoat iCoat Company is all about “Making Lenses Better”. By employing proprietary precision engineered coating products and quality services, iCoat turns ordinary optical lenses into high performance eyewear, everyday. Whether it’s our premium customized digitally surfaced lenses, lenses with our super-oleophobic...

Eyewear innovator Wiley X®, Inc. has added a new model to its growing Black Ops Collection — the new polarized WX Twisted. A member of the companyʼs Street Series™ family, this stylish and functional sunglass combines a stealthy look with the state-of-the-art protection that has made Wiley X a leading provider of protective eyewear to U.S. military, law enforcement, Secret Service and other tactical wearers. The addition of Wiley Xʼs polarized lenses ensures sharp, distraction-free vision in a variety of high-glare situations, whether patrolling near water, out on the highway or in the “urban jungle.” Like all Black Ops Collection glasses, the WX Twisted features an understated, wraparound Matte Black frame that provides excellent coverage and fit for medium to large size faces. This virtually indestructible frame is outfitted with versatile, shatterproof Polarized Smoke Grey lenses utilizing Wiley Xʼs advanced Filter 8™ polarizing technology — for clear vision under a wide range of light conditions. Another trademark of Wiley X and the Black Ops Collection is superior vision protection for every mission. The new Polarized Black Ops WX Twisted meets stringent ANSI-Z87.1...

This May, three new styles join the Catherine Deneuve Lunettes 2013 collection, which offer classic silhouettes infused with innovative detailing and embellishments. Intricate logo treatments and fine stone adornments elevate the modern styling of this sophisticated trio. Model CD-320, 321 and 322 feature handcrafted acetate temples detailed with a decorative brooch-inspired metal logo plaque. Fine crystals accent the CD logo, which appears on the center of each plaque. Model CD-320 features a softened rectangle front in handcrafted acetate in exotic horn variations, including brown/amber translucent horn, grey translucent horn and pink translucent horn. Model CD-321 has a modified oval metal front, while model CD-322, a more petite style, features a semi-rimless cat-eye inspired front with an open-endpiece design. Both styles feature temples in rich horn colorations, including shades of brown, grey, purple and pink. All three styles include a hard case and a cleaning cloth. Merchandising materials include a one-piece highlighter, four-piece counter display, logo plaques and countercards featuring the current campaign image. For more information, please visit www.vivagroup.com. About...

OCuSOFT, Inc., a research, development and supply company specializing in eye and skin care is pleased to announce the introduction of Zoria™ Boost™ Lash Intensifying Serum, the first innovation in its new line of cosmetic products for sensitive eyes. Zoria™ Boost™ will be offered through OCuSOFT®’s new Skin Care Division and may be ordered through OCuSOFT®’s traditional toll free Customer Service number, online or from local OCuSOFT® Representatives. Utilizing patented polypeptide technology developed by ophthalmologist and biochemist, Lili Fan M.D., Zoria™ Boost™ naturally enhances and supports the eyelash growth cycle for dramatically longer, fuller and darker looking eyelashes. Lili Fan, M.D. is a visionary scientist and entrepreneur with achievements in business and science that include practice as an ophthalmologist while also holding numerous patents for polymeric and oligomeric biosurfactants. Zoria™ Boost™ is a clinically proven, drug-free formula that is non-irritating and delivers noticeable results without the potential side effects associated with other lash-enhancement products. It is safe for contact lens wearers and ideal for those with sensitive...

Characteristically demonstrating a noteworthy tribute to retro boldness, Seraphin introduces three all new styles inspired by time honored looks from the mid 19th century. Dashing round lenses are paired with a quaint saddle bridge in the Niles, and brow bar emphasis comes to life in the revamped 1950’s-inspired profile, the Griggs. Touches of glossy acetate combine with intricate titanium elements to bring dimension to the table, as the Lawton demonstrates an unexpected twist to create an understated, yet classic look. Handcrafted appeal comes to the forefront this season as these classic shapes and intricately etched titanium accents boast dapper style with a prestigious intelligence. NILES – The Niles presents itself as a modern adaptation of a vintage classic. With its softened circular shape and slim profile, this 1940’s Panto inspired frame features a saddle bridge and cable temples for the ultimate in lightweight comfort with a dash of dapper styling. Featuring ornate filigree patterning along the titanium eyewire and slim temple, this style stays true to form as it pays homage to traditional mechanics and exemplary designs of decades past. GRIGGS – Combining...

Match Eyewear introduces four new women’s styles from the Danny Gokey Eyewear ophthalmic collection. Though originally launched as a men’s collection, Danny Gokey Eyewear has always enjoyed a considerable female following. Credit the modern retro styling, the continued popularity of Geek Chic, or the huge female fan base of the American Idol finalist, but the collection has a strong unisex appeal. ‘We found that a significant percentage of sales could be attributed to women,’ says Match Eyewear President Ethan Goodman. ‘Incorporating women’s styles into the collection is a vital step in the natural progression of the brand.’ Echoes of menswear inspiration are refined with delicate proportions, unexpected colors and thoughtful detailing for a distinctly feminine charm that takes Geek Chic to the next level. The new women’s models reflect an effortless cool that speaks directly to the classic, genuine and individual style of the Danny Gokey brand, targeted to men and women, ages 18 to 35. DG 18 features a modified cat eye shape with surprising translucent color blocking on tapered temples. DG 19 and 21 are a nod to traditional horn rims, updated with softened geometric...

HOYA Vision Care announced the creation of the “HOYA Learning Center” with new positions added to support the growing needs of Independent Eye Care Professionals. Customer needs are ever evolving and the HOYA Learning Center at the outset will address four specific needs – technical & medical education, practice development, new media optics, and dispensing. “Everyday I talk to our customers and I see the need to provide more specific expertise,” said Barney Dougher, President of HOYA Vision Care, NA., “For independent practices to be successful they need to have a ‘go-to’ person that can be a definitive resource. The technology combined with the business climate has gotten so complex the average practice can’t keep up. Regardless of your level of expertise in a particular area, HOYA is now the place you can turn to for the right answer.” The mission for the HOYA Learning Center is to help Independent Eye Care Professionals of all experience levels have access to the information they need to stay ahead of the curve in a rapidly shifting and ultra-competitive market. Complimentary training will be available in multiple formats including, in-person, instructor-led...

Eastern States Eyewear has announced the release of seven new styles in Thierry Mugler Eyewear. Known for its striking, progressive design the French based Thierry Mugler puts a heavy emphasis on angular shapes with cutting edge detailing. The new release also sees the addition of leather trimming to its temples. Three of the new styles feature an interlaced leather design that is done in a variety of colors including brown, white, burgundy, lavender, and grey. In addition, the release features an outstanding mix of eye catching colors. Models such as the 9349 and 9350 feature plastic temples colored in entirely different shades from their fronts. The striking 9345 utilizes its metal layering to achieve a fantastic contrasting effect. “Our goal with Thierry Mugler is to appeal to highly fashionable women seeking a certain kind of pizzazz that few brands are capable of,” explains Paul Shyer, ESE President. “The collection’s frames are incredibly sexy with an unapologetic French flair. In addition, the high profile celebrity endorsement the brand has seen in recent years from stars such as Lady Gaga, Beyonce, and Eva Mendes contributes to an outstanding brand identity.” For...

Tura, Inc., the inventor of fashion eyewear and industry trendsetter for the past 75 years, expands its Brendel eyewear collection with the introduction of new women’s ophthalmic styles. The new collection features simplified, sleek shapes, deep lenses and slim temples. Brendel reaches the fashion-conscious woman who appreciates European styling with a global appeal. The frames are ultra-feminine, colorful and tailored, with a focus on high quality materials and components. Brendel Eyewear includes 3 sub-collections: Trend Inspired – Fashion shapes that define style. Cool, refined design details for the modern woman. This includes deep shapes that are progressive friendly. Contemporary Fashion – Wearable fashion shapes that are progressive friendly. This includes feminine details, and expressive colors that add visual interest. Ornamental – Decorative details that express a woman’s individuality. Classic shapes that create balance in the frame, and deep shapes that are progressive friendly. The collection also includes fine accents on the temple with jewelry, leather, stones and textures. The latest models from Brendel Eyewear include: 903016/903017 from the Ornamental collection...

Vintage styles and embellishments make Badgley Mischka designs matchless and in high demand. Cellina and Noelle, the latest additions to the Badgley Mischka optical collection, combine custom designs with romantic details for a high-fashion look inspired by Badgley Mischka’s signature line. Cellina is a full rim combination frame with a modern rectangle eyeshape. Custom laminate acetate temples appear feathered to reflect the layering of Badgley Mischka’s signature fabrics. Art-deco inspired contrasting Swarovski stones offer highs and lows to the design, extending above and below the temples. Spring hinges and adjustable nose pads ensure a comfortable fit. Cellina is available in Gunmetal and Brown. Noelle is a handmade acetate frame with a modern cateye shape. Beveling around the eye rim gives the frame a sculpted look and feel, and leads to a three dimensional temple. The acetate temple weaves around a metal décor piece, with a scattering of Swarovski stones in varied sizes. Noelle is available in Brown and Black. About Badgley Mischka Over the past twenty years, Badgley Mischka has flourished into a true lifestyle brand recognizable worldwide. To date, the Badgley Mischka label...

Wiley X® Inc. has added an innovative T-Peg Elastic Strap retention system to its popular new WX Gravity protective sunglass model, making it an even better protective eyewear choice for workers in a wide variety of occupations. Wiley Xʼs unique, adjustable T-Peg Strap was designed to keep glasses securely and comfortably in position, even when engaged in hot, strenuous work activities such as construction, tree trimming, roadwork and more. This same system is featured on several Wiley X protective eyewear systems used by U.S. military and law enforcement operatives around the world. These Rx-ready, Climate Control™ series glasses feature a stylish wraparound frame with Wiley Xʼs patented, removable soft foam Facial Cavity™ Seal that blocks out wind, dust and debris. By providing the wearer with a climate-controlled environment for the eyes, workers enjoy clear vision and improved eye comfort in even the most challenging environments. “Glasses that come loose or shift during strenuous work not only lose their protective qualities, they can become a dangerous work distraction,” said Wiley X, Co-Owner Myles Freeman, Jr. “This system enhances the effectiveness and inherent...