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Brendel Brings Edgy Architectural Spirit To 2015 Women’s Sunwear Collection

Brendel Brings Edgy Architectural Spirit To 2015 Women’s Sunwear Collection

Tura Inc., the inventor of fashion eyewear in 1938, debuts the 2015 women’s sunwear styles from Brendel. The eye-catching frames include edgy geometric shapes, color blocking and fades, bold prints, custom acetate, Italian zyl, and cast metal décor. Starting now, retailers who pre-order the new sunwear styles and take delivery before year-end will receive special promotional pricing. “These striking models are part of the new direction for the Brendel brand, with a focus on reaching the trend-setting, self-assured woman who is influenced by the sophisticated European runway shows,” says Jelena Halliburton, Product Manager for the Brendel collection. “While European and dramatic in spirit, the rich jewel tones and fit will appeal to an American consumer.” These new progressive-friendly sun wear designs are a fantastic value for the fashion-forward woman. Worldly Prints for the Petite Woman: Style 916001 This style was crafted for the petite woman who wants to get noticed. It features a deep modern transparent front shape, juxtaposed with acetate custom laminated print temples. The cast crescent moon temple caped with a discreet logo adds to the luxurious feel of this model....
Filed in: Eyewear, Sunwear
Women’s Fall/Winter 2014- 2015 Fashion Show Sunglasses

Women’s Fall/Winter 2014- 2015 Fashion Show Sunglasses

For Fall/Winter 2014-2015, Gucci eyewear celebrates rigorous codes of luxury with a new sunglasses defined by precise, pure lines, designed for a sophisticated woman, with a romantic and contemporary femininity. The linear and essential drop-shaped silhouette is inspired by a Sixties sensual style, enhanced by unique metal side inserts, with a magnetic mirror-effect for a wraparound feeling. An audacious interplay between metal and Optyl, a registered trademark for the ultra-lightweight plastic material allowing for unparalleled chromatic effects, brings movement to the frame, while the ultra-slim metal temples are enhanced by original plastic oval-shaped end-tips with the GG logo visible inside for a subtle distinctive touch and a comfortable feeling. To reflect the key fashion show colors, these sunglasses are available in candy colors, such as nugget with green/brown lenses, pink with light rose lenses, eucalyptus with light green lenses, aquamarine with blue lenses, together with the classic black with grey lenses. These sunglasses will be available at Gucci boutiques and selected high-end opticians worldwide beginning Fall 2014 (style GG 3737/S). For more information visit www.safilo.com
Filed in: Eyewear, Sunwear
ÖGA Intoduces Copensol

ÖGA Intoduces Copensol

Design and functionality, the foundation of the ÖGA collection have contributed to 15 years of the brand’s optical success. Morel releases sunglasses from the ÖGA collection perfectly in tune with brand’s identity centered on functional design. The exclusive patented flex-hinge system is the focus of these frames. The colored design of the visible spring blade extends along the inner temple in a bright rubber line (green, blue, red, orange, and yellow). This flex-hinge with cam return and anti-rocking effect is an integral part of the products aesthetic. The frame is adorned by a pattern that is met by a smooth finish halfway down the frame’s front. All six models are fitted with polarized polycarbonate lenses and are equipped with an anti-reflective coating on the inside surface. The lens colors include grey, green, and blue. Some models are available with a mirrored finish and others are gently graduated. ÖGA Sun is available in six distinctive shapes, four suitable for corrective lenses, and two shapes that are more curved. This collection includes a range of sizes from 58-63. ÖGA offers resolutely stylish frames for men that are not ostentatious. The ÖGA Sun collection...
Filed in: Eyewear, Sunwear
Wiley X®-Sponsored Driver Joey Logano Wins At Kansas Speedway, Becomes Driver To Beat For Chase For The Sprint Cup Championship

Wiley X®-Sponsored Driver Joey Logano Wins At Kansas Speedway, Becomes Driver To Beat For Chase For The Sprint Cup Championship

Just how hot is Wiley X® sponsored NASCAR driver Joey Logano right now? That’s a question that might not be fully answered until the dust has settled and a final Chase for the Sprint Cup champion has been crowned for 2014. But for now, it will have to suffice to say that he’s pretty hot — and making a strong case for himself as the driver other racers will have to beat if they want the crown. The 24-year old racing phenomenon took another huge step towards NASCAR’s ultimate accomplishment, winning the Hollywood Casino 400 at Kansas Speedway on Sunday, October 5. The victory — Logano’s career-best fifth of the season — earned him an automatic berth in the third round of the Chase For the Sprint Cup championship. With the win, Logano can breath a little easier over the next two upcoming Contender Round races taking place at Charlotte and Talladega. After Talladega, the remaining qualifiers will move on to the Eliminator Round, a three-race run-off that will narrow the field to four drivers leading up to an eventual winner-takes-all finale at Homestead Miami Speedway. Logano has earned his enviable position by dominating the competition over recent weeks. In the first four...
Filed in: Eyewear, Sunwear
Converse & REM Eyewear Release New On-Trend Sunglass Styles for All-Star Sun Collection

Converse & REM Eyewear Release New On-Trend Sunglass Styles for All-Star Sun Collection

Converse is releasing five new sunglass styles for the brand’s popular All-Star sun collection for Spring/Summer 2014. The All-Star eyewear line was created to capture the energy and enthusiasm of the independent, cool crowd. Known for its spontaneous high-quality designs, this collection offers all-access affordability for those with a flair for funky, cool sunwear. The new models feature high in-demand elements such as mirrored lenses, and bold gradient coloring on selected styles. With a remarkable retail value, these optical quality sunglasses house equal quality polycarbonate lenses that filter 100% of potentially harmful UV rays. The Converse All-Star collection is available now. If history is a judge, these models will sell out. So don’t hesitate to get these sunglasses in front of your customers. Contact your local REM representative to schedule a personal viewing by calling us at 800.423.3023. The B003 style showcases a funky fresh attitude with its oversized square shape in three cool colors. The Converse rubber logo can be seen on the front temple, completed with a Converse All-Star logo laser engraved on inside right temple. Check out the gradient coloring in the Pink,...
Filed in: Eyewear, Sunwear
Wiley X Adds Two New Models To Innovative Climate Control Family

Wiley X Adds Two New Models To Innovative Climate Control Family

Wiley X®, Inc. has expanded its popular Climate Control™ sunglass family with the addition of two bold new models for 2014 as well as two new frame colors in popular existing styles. The new models — the WX Arrow and the WX Knife — provide a combination of clear vision, comfort and vision protection that make them ideal for a wide range of applications. With their occupational-grade vision protection and wide choice of lens options, these glasses are right at home in the most challenging workplace. At the same time, their stylish looks and versatility make these new shades perfect companions for fishing, boating, motorcycle riding or just relaxing around town. The new WX Arrow and WX Knife are also the latest Wiley X styles designed to hold the innovative RX Rim System. The Rx Rim System provides these already Rx-ready frames with expanded Rx capabilities up to +5.00 and -7.00, making these models an ideal, no-compromise solution for workers and outdoor enthusiasts who require prescription lenses. Both these new additions feature Wiley X’s patented, removable, soft-foam Facial Cavity™ Seal that blocks out wind, dust and peripheral light. This design enhances the wearer’s...
Filed in: Sunwear
Dior Homme Is Making This Summer A Blacktie Affair

Dior Homme Is Making This Summer A Blacktie Affair

For summer 2014, the elegance of the Dior Homme wardrobe is embodied in a collection where burgundy and blue dominate and mingle with a more discreet black. The collection is thought as a game in which endless combinations are possible. Patchwork, as a strong idea, is transcribed by mixing colours and materials, often metallic. The mirrored maze echoes the infinity of choices. SUMMER 2014 EYEWEAR COLLECTION For summer 2014, Dior Homme eyewear collection introduces innovative and high-tech interpretations of the brand’s masculine essence, following these sophisticated material mixes. The new sunglasses and optical frames embody Dior Homme codes and reflect perfectly the exclusive style of the eyewear collection. They convey a subtle touch of lightness thanks to a unique combination of stainless steel and rubber, ensuring utmost comfort and extra-light feel to the new models. Accomplished with advanced manufacturing processes, the refined mix of material celebrates the Dior creativity and know-how with a cutting-edge design, giving a strong personality to this aesthetic statement. BLACKTIE 182S Acetate sunglasses with rubber temples. Small round shape. The rubber temples feature the...
Filed in: Eyewear, Sunwear
New Gucci Men’s Sporty-Chic Sunglasses & Optical Frames

New Gucci Men’s Sporty-Chic Sunglasses & Optical Frames

For Spring/Summer 2014 Gucci presents a new men’s sunglasses and optical frame collection, an innovative high tech interpretation of an urban attitude with a sporty-chic style dedicated to the contemporary man. These new sunglasses and optical frames are a blend of classic allure, with their easy-to-wear square-shaped silhouette, and contemporary touch, thanks to the use of new materials, such as carbon fiber temples which are ultra-light and highly performing, ensuring the utmost in comfort. The impeccable quality of these styles is completed by the rubber tips on the end of the temples, allowing for a comfortable fit, and by the polarized lenses, which guarantee an excellent quality of vision and perfect colour perception. The Gucci logo on the lenses and on the temples, the web green-red-green stripe and the Diamante pattern on the inside of the temples are the iconic details underlining the distinctive DNA of these frames. The sunglasses are available in brown with bronze lenses, matt black with grey lenses, military green with brown shaded lenses, blue with grey lenses. The optical model is available in black, Havana, matt black and green. These sunglasses and optical frames...
Filed in: Eyewear, Sunwear
Wiley X Unveils Host Of New Sunglass Models For 2014

Wiley X Unveils Host Of New Sunglass Models For 2014

Eyewear innovator Wiley X®, Inc. has a well-earned reputation for providing wearers with Absolute. Premium. Protection. — and with a host of new models joining its already extensive product line of vision protection systems for work and play, that reputation is sure to grow in 2014. Excitement about these new models will be even greater because almost all Wiley X eyewear styles are Rx-ready, making these glasses an ideal, no-compromise solution for people who require prescription lenses. Wiley X has added bold new styles across its product line, starting with two new members of its innovative Climate Control™ Series. The new WX Arrow and WX Knife combine “sharp” styling with the visual acuity and protection for which Climate Control models are known. Like all Climate Control glasses, these two new additions feature Wiley X’s patented removable, soft-foam Facial Cavity™ Seal that blocks out wind, dust and unwanted light. This design enhances the wearer’s vision over a wide range of conditions and provides a comfortable, climate-controlled environment for the eyes. Both the WX Arrow and the WX Knife are offered in a range of stylish and functional frame/lens combinations,...
Filed in: Eyewear, Sunwear
CANDIE’S® Eyewear Presents Spring 2014 Sun Collection

CANDIE’S® Eyewear Presents Spring 2014 Sun Collection

Viva International Group introduces eight new styles to the CANDIE’S® Eyewear sunglass collection this January. The new styles draw their inspiration from a combination of bright Popsicle colorations and tribal patterns infused into playful silhouettes in striking acetates and matte finished metals. The new styles match the fun and flirty lifestyle of today’s CANDIE’S girl. Dip-dyed inspired color blocked patterns decorate the handmade acetate temples of model COS 2114 providing a bold display of Popsicle-like colorations. A rounded wayfarer-inspired front compliments the frame’s handmade acetate design in enticing shades of black over blue, brown over teal or plum. Continuing this color trend is model COS 2124, which features a vibrant floral pattern reflected in the CANDIE’S collection. The temple’s custom interior is complimented by a braided metal design for a jewel-like effect. The style’s handmade acetate front is available in matte finishes of soft blue, mocha or plum and highlighted by a retro keyhole bridge. The CANDIE’S Eyewear sun collection explores tribal motifs with crystal tie-dyed colorations as seen in wayfarer-inspired model COS 2094. Translucent stripes...
Filed in: Sunwear
Wake Team Rider, Bob Soven, Recognized as Dope On A Rope

Wake Team Rider, Bob Soven, Recognized as Dope On A Rope

SPY® is happy to announce Bob Soven—self-proclaimed world’s tannest redhead—has been named the 2013 Rider of the Year (ROTY) by Alliance Wakeboard Magazine. The award tops off a year littered with gold, where Bob earned top podium finishes at the Red Bull Wake Open and Wake Park Triple Crown. “For Bob, it’s not just about riding his board and getting on the podium,” says Aaron Grace, SPY wake team manager. “He’s about spreading the love of the sport and enjoys every minute of it. Bob is truly a happy person, which is why he’s a perfect fit for SPY. He wants everyone to experience the stoke he has and spread Happy vibes.” Bob’s impressive contest results in 2013—along with his riding style and technical ingenuity—only further cemented him as the Alliance ROTY. Soven is the fifth SPY wake team rider to win the award, joining the likes of Parks Bonifay (2002), Chad Sharpe (2004), Danny Harf (2006), and Tom Fooshee (2010). “SPY has the same view as I do: live life to the fullest and be sure that you are happy and having fun,” says Soven. “It’s a privilege to ride for a company that not only supports me, but also supports the entire sport of wakeboarding....
Heidi Klum Wearing Carrera 80 Sunglasses

Heidi Klum Wearing Carrera 80 Sunglasses

  Heidi Klum is wearing Carrera 80 sunglasses in Venice Beach after a soccer game on November 10, 2013 Photo by: X17 Olycom Provided by: Safilo USA
GUESS Which Hot Styles Are Hitting The Beach In 2014

GUESS Which Hot Styles Are Hitting The Beach In 2014

GUESS Eyewear presents a new sunglass collection for men and women this January, infused with trend-driven accents and bold silhouettes. The GUESS girl’s collection is flirty and feminine with fun strokes of color and sexy details, while the GUESS guy stays smart, adding a dash of cool to his new found style. The Spring 2014 collection, which includes six new women’s styles and five new men’s styles, features chic shapes with unique accents, adding a stylish twist to everyday fashion. Rock Candy A faceted iridescent effect is highlighted in styles GU 7257 and GU 7259 with 3D laser pattern temple treatments in soft contrasting colorations. This fashionable duo in soft metallic tones of black, brown and peach has a series of GUESS ‘G’ logos etched into the temple’s textural pattern creating a subtle branded effect. Linked Metal Mixed metal elements and soft crystal color palettes define styles like GU 7315 and GU 7316. The grouping includes two-toned casted metal braided details on the temples, adding luxe elements to these feminine styles. The GUESS girl has her choice of a bold rectangle shape or a vintage butterfly silhouette, both handcrafted in acetate and available in...
Filed in: Sunwear
Let It Shine With Nike Lifestyle Suns

Let It Shine With Nike Lifestyle Suns

From streamline classic frames to sunglasses that make a modern bold statement, there’s a Nike Sun for every lifestyle. Nike engineered this revolutionary line of sunglasses, featuring Nike Max Optics.® Nike 2014 Lifestyle Suns come in six flattering styles and fashion forward, eye-popping colors. True to Nike’s brand, style doesn’t compromise performance. Patented Nike Max Optics provide clear, nearly distortion-free vision for a better field of view, including in the periphery. Features and Benefits Nike Max Optics: Precise visual information at all angles of view Durable and scratch resistant Lightweight Custom Nylon Frames: lightweight, superior comfort and fit Integrated Rubber Nose Bridge: Increase grip and stability 6 and 8 base sport frame designs 6 base styles for easy Rx Designed for prescription or non-prescription lenses 100% UVA/UVB Protection The sunglass line launches with six slick styles: the Mercurial, Premier, Charger, Mavrk, Cruiser and Mojo. Each comes in a wide variety of frame colors, from Military Brown to Turbo Green. The Nike Logo or “NIKE” brand name compliments the frame’s color for a pop of color that gets noticed. The lenses are tinted in...
Filed in: Eyewear, Sunwear
Turn Your Face To The Sun In Lightec Men’s 2014 Sun Collection

Turn Your Face To The Sun In Lightec Men’s 2014 Sun Collection

LIGHTEC 2014 Sun Collection: stylish, polarized suns with high-tech credentials! The collection is expanded with four new additional models, available in three colors each. A double bridge on two of the models gives a subtle nod to the past while frames remain modern and on trend. Design and cutting edge technology are combined for superior protection and comfort. Frames are super sleek with clean lines to ensure a contemporary look. 100% stainless steel frames are easy to wear with soft rubber endtips weighing just 16.5 grams. Frame fronts are constructed through a process of folding sheet metal. All Lightec suns are solder and screw-free. The screwless and springless Alpha hinge acts as a rimlock holding the nylon lens in the cutaway front. Lightec suns offer excellent sun protection with the lightest CAT 3 polarized nylon lenses on the market. Lenses are laser engraved with ‘Lightec.’ For more information visit www.morel-france.com
Filed in: Eyewear, Sunwear
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