Vision Expo East Courses to Help ECPs Build Business Strategies

NORWALK, Conn.—Vision Expo’s innovative business-focused continuing education program is back again this year with the Visionomics program offering ECPs more than 55 hours of courses on managing for profitability and using technology to grow their business.

“The value of the continuing education programs offered at Vision Expo East is what sets it apart from other conferences in the field,” said Kirk Smick, OD, FAAO, chairman of the International Vision Expo Conference Advisory Board. “The programs offered provide individuals and practices innovative business strategies that help maintain and grow their business success.”

This year’s show offers more than 60 new and exclusive courses. Visit the Vision Expo website for details on CE credit approved classes including business-oriented ABO and/or COPE approved courses.

Also new this year to Expo is the Management & Business Academy (MBA) created by CIBA Vision and Essilor and endorsed by the American Optometric Association (AOA). The acclaimed MBA program utilizes quality content and dynamic speakers and will now be available to all eyecare professionals—and their staff—at the show. The MBA covers staff management, practice performance measurement, practice growth strategies, utilizing market research and more.
Business-oriented continuing education programs offered this year include: Visionomics; Opticianry Business Curriculum; Board Certification Review; Visionomics—How to Make Your Practice Stand Out. (Course #2411) and eTechnology in Conference.

For more information on International Vision Expo East and to register, visit www.visionexpoeast.com.

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