New Reading Glasses with Clear Style

One of the leading reading glass collections sold through eyecare professionals, the ultra-comfortable “Visualites” is expanding its colors, styles, and categories. Their three piece construction is made of strong, flexible TR-90, is now enhanced with bold colors and modern shapes that will keep consumers in style and coming back for more since their affordable encourages multiple pair ownership.

Round is the hottest reinvigorated vintage shape in eyewear. The V51 is exactly that, appealing with a youthful look in irresistible shades of Lemon, Cherry, Turquoise, Tortoise and Black Matrix.VISUALITES V51 & V61

When reading outdoors Visualite sunreaders are indispensible. Stop wearing sunglasses over reading glasses. Instead, the new V61 is a combination of non-prescription sunglasses with a reading glass bifocal power discretely integrated into the bottom of the lens. The V61’s rectangular shape is compact, ideal for most face shapes. This eye shape offers ample coverage in a slimmer silhouette. The V61 comes in four jewel-toned colors of Navy, Tortoise, Black Matrix and Burgundy.

Visualites Readers are crafted with polycarbonate lenses and come in the following powers tailored to suit your vision: +1.0, 1.25, 1.5, 1.75, 2.0, 2.25, 2.5, 3. 0. The Sun Readers are available in three powers +1.5, +2, +2.50. Each Visualites case comes in a matching color with an easy-to-read label, indicating the featured design of the glasses and color coded for lens strength.  A complete array of point-of-purchase support, including displays, is available for retailers.

About REM Eyewear
Serving more than 60 nations on six continents, REM Eyewear is a leading designer and marketer of eyewear worldwide, with headquarters in Los Angeles, Sydney, Hong Kong, and the UK. REM’s portfolio of brands includes Converse, Jones New York, Lucky Kid, Lucky Brand, Indie, Lipstick, and Popcorn. The company’s Base Curve division includes menswear designer John Varvatos and luggage company Tumi. Family owned-and-operated for more than fifty years, the company is headed by industry veterans Mike Hundert (CEO) and Donna Gindy (COO), Steve Horowitz (President), and Nicolas Roseillier (Creative Director). Base Curve Eyewear is the luxury division of REM Eyewear, a leading designer and marketer of optical and sunglasses worldwide.

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