OKO by OKO Paris Does the Job With the BIZ!

OKO by OKO Paris Does the Job With the BIZ!

BIZ 7 for her… BIZ 8 for him… BIZ everywhere, BIZ for everyone, for all types of faces with these designer frames whose main key word is style! Businessmen and businesswomen fond of elegance and style, here are frames with character and affordable for all! Very proud to present models manufactured in France – « result of the encounter with a new French provider and manufacturer and a synergy between the two entities.” – the brand OKO by OKO Paris – remains faithful to its values of quality, comfort and innovation in the choice of its materials – uses for this line, traditional acetate and also for some colors M49 Mazzucchelli Bio-Acetate – whose plates are chosen personally and exclusively by the founders of the brand. The control tracking of the product quality, material, color and manufacturing processes explain the choice of the « Made in France » associated with more Research & Development in the creation steps. Faithful to the design and the style of the BIZ line, these two new models convey values of elegance, refinement and fluidity in their lines and succeed in maintaining a light and thin balance in their shapes. For woman, the BIZ 7 offers a model based on a ‘butterfly’ and glamor shape, when for man, with the BIZ 8, we’re more on a dynamic mood between casual and elegance, we’re on the casual elegance register! Satiny on one side, sanded on the other, the BIZ 8 has a massive and male aspect by staying in the refinement register with reworked side-pieces made thinner for better adjusting at optical mounting. On the logo side, only creation and no ostentation with a distinctive sign at bottom of ear stems (double square & rectangular piercing) recognizable and emblematic of the brand. BIZ 7 – for woman (4 colors : Plum/Fushia/Green line ; Gradient Red/Red Carmin/Red Carmin line; Plum/Old Pink/Water Green line ; Dark Green/Jade) ; BIZ 8 – for man (4 colors : Wood Effect ; Dark Marble Effect ; Gradient Grey with White line ; Shiny Black) And then, we realize the evidence: all is consciously and elegantly offbeat, as if the brand was giving life to its ideas and to its creations by pushing away the limits of possible and by turning upside down received ideas. OKO by OKO, a brand to keep an eye on! OKO EYEWEAR GROUP – 94/96 rue Victor Hugo – 94200 IVRY S/SEINE – FRANCE Tél. +33 1 45 15 27 27 – Fax. +33 1 45 15 27 25 WWW.OKO-EYEWEAR.COM – Blog : WWW.LESCREATEURSDELUNETTES.FR ...
Filed in: Eyewear
Brand Manager of Adidas Eyewear Accepts Position of Silhouette’s National Sales Manager for the United States

Brand Manager of Adidas Eyewear Accepts Position of Silhouette’s National Sales Manager for the United States

Heinz Pichler, experienced Brand Manager for adidas eyewear, has accepted the position of Silhouette’s National Sales Manager for the United States. Heinz was hired in 2012 as the Brand Manager of adidas eyewear, and brings with him over 12 years of experience in the Optical Industry. Pichler entered the optical world in 2002 as a Sales Representative for Marchon Eyewear. His experience and growth led to a Brand Specialist role. While at Marchon, Heinz focused on increasing brand sales by developing programs, marketing promotions, and training for the sales force and key accounts. He coordinated with U.S. Sales and Brand Management to facilitate growth of sports eyewear while leading brand specific trainings to maximize sales potential. In addition, he influenced product design and direction by communicating the needs of American Eye Care Professionals. In his position as Brand Manager at Silhouette, Heinz was in charge of product and marketing development of the adidas eyewear brand, specific to the U.S. market. He helped to develop national sales strategies, manage the implementation of key sales initiatives, and aided in the creation of training materials focused on brand education and competent sales techniques. In his first year at Silhouette, adidas orders grew significantly and this progress has continued since. Another aspect of his position involved the training and motivation of the Brand Team and Account Executives to attain incremental growth, while maintaining international communications with the Silhouette home office for U.S. brand alignment. “I consistently look forward to challenges and opportunities in the industry. Silhouette as a company represents strength of innovation and a level of quality achieved only by the best. To be a part of that team, as we move forward into new and exciting times is a blessing and a responsibility. I’m pleased to accept and look forward to focusing on more ways to support Eye Care Professionals.“ said Heinz. Silhouette What began in 1964 as a vision of glasses as a decorative device, is today the world’s leading brand of light and high quality glasses – Silhouette. This is the brand of the world’s lightest glasses, made with great attention to detail, a large proportion of work by hand, an individual design approach and the use of the best materials and the latest technology. Made in Austria, they are exported to 100 countries worldwide. In 1999 Silhouette revolutionized the eyeglass world with its Titan Minimal Art glasses weighing only 1.8 grams, without screws, hinges or rims. Silhouette glasses have been 35 times with astronauts in space; they travel around the globe with the Vienna Philharmonic as well as with a number of celebrities from entertainment, business and politics. ...
Filed in: Eyewear, Industry Info
Prince Carl Philip Of Sweden  In Blackfin Glasses

Prince Carl Philip Of Sweden In Blackfin Glasses

The unmistakeable style of the 100% Made-in-Italy titanium frames has now won over Prince Carl Philip of Sweden. The second child of King Carl XVI Gustav and Queen Silvia of Sweden has been immortalized on the pages of the glossy monthly magazine Damernas Värld (Women’s World) in a pair of two-tone grey/red Blackfin prescription glasses. The young prince is wearing model BF692 Portland, a highly original design with a double bridge, a distinctly vintage look revisited in a modern key provided by the use of titanium and the contrasting colour combination. This 100% eco-friendly, non-allergenic and nickel-free frame is entirely designed and manufactured in Italy according to the precepts of neomadeinitaly, a product combining understated elegance of style with the excellent mechanical properties that only Blackfin can guarantee.   Blackfin / Looking Beyond. Always. www.blackfin.eu www.facebook.com/blackfin.eyewear ...
Filed in: Eyewear
Nike Vision Launches Kevin Durant Optical Line

Nike Vision Launches Kevin Durant Optical Line

This season, Nike Vision will launch an optical collection in collaboration with one of today’s great basketball players, reigning MVP Kevin Durant. The collection will consist of two unisex styles: an adult sunglass, the NK 7230 KD, as well as a Young Athlete design, the NK 5530 KD. The NK 7230 KD launches this month, while the NK 5530 KD will be available beginning in January 2015. Both feature Durant’s signature logo and will retail at select optical providers. The NK 7230 KD features a classic, vintage-inspired square shape. A lightweight acetate front is complemented with injected temples, while pin hinge construction accompanies a sturdy five-barrel hinge. Rich colorations complement Durant’s logo on the inner temple. The NK 7230 KD will be available in three color ways: Black and Noble Red; Tokyo Tortoise and Raw Umber; and Midnight Navy with Tropical Teal. January 2015 sees the arrival of the NK 5530 KD, a versatile design ideal for teenagers and adults with petite builds. Spring hinges provide durability on the eyewear, which is also equipped with an occipital fit temple design. Like the NK 7230 KD, the NK 5530 KD also features Durant’s signature logo on the inner temple. The style will come in two color ways: Navy, Tortoise and Tropical Teal and Black and Noble Red. “Since I wear glasses as part of my daily routine, it was a natural extension for me to become involved with eyewear,” said Durant. “This is a new venture for me, and I’m excited for fans to see the final outcome of the product. As with my footwear, I haven’t compromised any technical details for aesthetics, and vice versa.” “With Kevin Durant’s eyewear, we wanted to play with color,” said Sarah Von de Luft, Color Specialist at Marchon, Nike Vision’s licensing company. “We paired classic patterns – such as tortoise – with contemporary hues to ensure that the eyewear appeals to a variety of tastes. The eyewear is fun, yet timeless – it’s on-trend, but won’t go out of style.” To locate a retailer, visit http://www.nikevision.com/locate-dealer/. For more information about Nike Vision, visit www.nikevision.com. ABOUT NIKE, INC. NIKE, Inc., based near Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned NIKE subsidiaries include Converse Inc., which designs, markets and distributes athletic footwear, apparel and accessories and Hurley International LLC, which designs, markets and distributes action sports and youth lifestyle footwear, apparel and accessories. For more information, visit www.nikeinc.com and follow @Nike. About Marchon Eyewear, Inc. Marchon Eyewear, Inc. is one of the world’s largest manufacturers and distributors of quality eyewear and sunwear. The company markets its products under prestigious brand names including: Calvin Klein Collection, Calvin Klein, Calvin Klein Jeans, Chloé, Diane von Furstenberg, DVF | Made for Glass, Dragon, Flexon®, G-Star RAW, Jil Sander, Karl Lagerfeld, Lacoste, Liu Jo, MarchoNYC, Michael Kors, Nautica, Nike, Nine West, Salvatore Ferragamo, Sean John, Skaga, Valentino and X Games. Headquartered in New York, with regional offices in Amsterdam, Hong Kong, Tokyo, Venice, Canada and Shanghai, Marchon distributes its products through numerous local sales offices serving over 80,000 accounts in more than 100 countries. ...
Filed in: Eyewear
Oko Eyewear Has Been Making Quality Frames Since 1999

Oko Eyewear Has Been Making Quality Frames Since 1999

Since 1999. Created right at the start of the 21st century by two passionate opticians taken by the idea of producing the best possible optical equipment. For everyone. 15 years later, OKO EYEWEAR Group has become a strong company recognized in the optical industry. Even stronger, it is recognized and highly appreciated by its clients and influencers, the opticians themselves. At OKO EYEWEAR, our values play an essential role. They convey a clear message that defines the existence of the brands that make it happen and make it live, and that defines its DNA. It’s the combination of all these values that creates unity between the eyewear consumers of the brands OKO by OKO Paris, MOKO Besicles, MYMUSE or KIDOKO for children. DNA: The art of launching amazing frames year after year, trade show after trade show, but always respecting the identity and the signature of a company with strong values of differentiation, innovation, comfort and quality. A clear DNA, identified and faithful to its values. No compromise. Durability: Since 1999, to propose durable frames is a constant quality at OKO EYEWEAR Group. Reliability: To make a promise and to keep it… Our products and by then, our brands, have proved their reliability from the first day. Pride: Eyewear that breathe the joy of living and the joy of sharing happy moments together, each day. Our look must be our pride. Fun: To have fun and to communicate its joy of living is key in this company. At OKO EYEWEAR, to keep its sense of humor is seriously taken… To convey it to consumers, to prescriptors and to employees is a rule belonging to the past, to the present and to the future!. The team: Their DNA is a mix of its history and their emotions brought by its team. So much passion and human values that create the engine of the company. Passion: To create an eyewear collection with a designer touch, with affordable prices and high in colors and fun. For originality followers. Continuity: Year after year, collection after collection, in expressing with even more passion, surprise and pleasure their love for frames. They won their bet to always be more creative, more innovative, and more faithful to the values of the company. Technology: From its creation, OKO EYEWEAR Group has decided to entirely work with innovative materials to create and propose highly-comfortable frames, with unique and recognizable design. Eyewear with strong added-value. Just to propose the best possible optical equipment on the market. The use of surgery stainless steel, bronze and acetate doesn’t have any secret for them. The innovation of design and materials remaining today one the key and dominating values of OKO EYEWEAR Group. Tradition: Like most of the companies interested in innovation and differentiation, OKO EYEWEAR still keeps its authenticity, its anecdotes and its traditions that make it a company with a soul looking towards the future without denigrating its past. A company high in freedom, with a touch of madness in its optical approach, products, design and color combinations. That same shiver we find at each new release. An endless search towards eyewear always more creator, innovative, original … OKO EYEWEAR Group – 94/96 rue Victor Hugo – 94200 IVRY S/SEINE – FRANCE Tél. +33 1 45 15 27 27 – Fax. +33 1 45 15 27 25 WWW.OKO-EYEWEAR.COM – Blog : WWW.LESCREATEURSDELUNETTES.FR ...
Filed in: Eyewear
Alternative Eyewear’s ClipTech Line Adds New Acetate Models

Alternative Eyewear’s ClipTech Line Adds New Acetate Models

Who says clip-ons have to be dull? Alternative Eyewear has added several bright, bold and unique frames to their ClipTech collection. Three of these new models are playful and colourful acetate frames for men and women. The K3784 is an oversized chunky frame perfect for that geek chic look. The K3787 is another oversized square shape yet sleeker and more refined. This particular model features a beautiful burgundy-purple fade and an eye-catching demi brown. Both models are built for men and women. Just for the ladies however are the K3788. A fun, fresh cat eye, this particular frame utilizes multiple layers of acetate to create depth and dimension. Each of these new frames feature exclusive, back-mounted clip-on technology to make adding your clip-on a breeze without having to worry about damaging the edge of your frame from repeated use. To see more, visit www.alternativeeyes.com or call toll free: 1 888-399-7742. ...
Filed in: Eyewear
Esprit Eyewear Optical Release AW 2014

Esprit Eyewear Optical Release AW 2014

Contemporary flair and an air of spontaneity, this newest Esprit release focuses on a love for life and an easy confidence. With an emphasis on comfort and color, each style feels and looks wonderful. Made with Ultem, a material that is strong, flexible, lightweight and right on trend, each style is colorful, a true eye-catching statement maker. ET17444 Color and material take center stage on this eye-catching style. Each color features a beautiful frame front of solid black, or translucent havana, purple or burgundy with a contrasting temple color for a fun and bold look. The soft square lens is flattering and leads the eyes to the fun colored temples. Colors 517 burgundy 538 black 545 havana 577 purple ET17445 Calling all fun-loving ladies. These two-toned frames with barrel-shaped lenses convey the spontaneity of the Esprit brand in a single glance. The fresh color interpretations of red, pink, brown, and black call for attention from every angle. A bright orange complements the red frame front, while a violet offsets the frame’s plum-pink front, a bold red playfully contrasts with brown, and purple enhances the black frame front. An instant must-have style for fall/winter. Colors 531 red 534 pink 535 brown 538 black ET17446 With its flattering rectangular lens shape and bold coloring, this frame is an instant hit! A semi-translucent havana is paired unexpectedly with bold orange temples to create a playful and beautiful look. Right in line with season’s gray trend, the black style offers a cool gray temple color to create a hint of drama, while a blue offsets the red frame front and olive green joins with red. Colors 517 burgundy 527 olive green 538 black 545 havana ET17447 All about the color! Tones of the season are showcased in frame fronts of brown, black, blue and havana. A cool, transparent blue is offset with a dusky yellow a must-have trend for autumn/winter. A rich havana is paired with a primary red, a hot, hot color on this year’s fashion palate. Brown is paired with blue injecting a shot of color to the neutral front. And the black is all over inky black, a true statement piece. Colors 535 brown 538 black 543 blue 545 havana For more information visit Charmant.com/us ...
Filed in: Eyewear
ClearVision Introduces the First Plastic Model to its Best Selling DuraHinge Collection

ClearVision Introduces the First Plastic Model to its Best Selling DuraHinge Collection

Eyewear industry leader ClearVision Optical introduces three new styles to its best selling DuraHinge™ collection this fall. Recognized for optimal strength and durability, DuraHinge now offers the first plastic model for the collection. The latest release also introduces a new custom tooled hinge featuring the DuraHinge logo. This proprietary five-barrel hinge offers superior strength with the added flexibility of a spring hinge, yet it’s not too bulky or heavy on the face. Wider end pieces and temples provide additional durability. New styles include: DuraHinge 8: This full acetate, wayfarer inspired model brings a little more modern styling to the collection. Rich horn materials enhance this wearable, classic style. Available in Brown Horn and Black Horn. DuraHinge 9: Big on style and strength, DuraHinge 9 offers a more modern look that’s perfect for all day wear. The metal combo frame features a very thin metal brow and wire bottom for a clean, sleek look. Slightly transparent matte acetate temples are right on trend. Available in Gunmetal Matte and Brown Matte. DuraHinge 10: Navigator of style: this full metal navigator offers a thin double bridge and bold end piece. The thinner, subtly shaped temples offer a brushed matte finish. Available in Gold Antique and Gunmetal Matte. Now through October 31, 2014, ClearVision is offering an incentive for those customers purchasing from the DuraHinge collection. Those interested in learning more about DuraHinge and this special offer may visit cvoptical.com/catalog.php?opt=brand&brand=DH, contact a ClearVision Sales Consultant, or call 1.800.645.3733. Follow, Like or Visit ClearVision Optical on Facebook, Twitter, Linkedin, Pinterest, YouTube, and Instagram. About ClearVision Optical Founded in 1949, ClearVision Optical is an award-winning leader in the optical industry, designing and distributing eyewear and sunwear for top brands, such as BCBGMAXAZRIA, Cole Haan, Ellen Tracy, IZOD, Marc Ecko Cut & Sew, Op, and Jessica McClintock. ClearVision’s house brands include ClearVision Collection, Junction City, PuriTi, DuraHinge, and Dilli Dalli pediatric eyewear. A privately held company, ClearVision is headquartered in Hauppauge, New York and has more than 250 associates throughout the U.S. ClearVision’s collections are distributed throughout North America and 20 countries around the globe. ...
Filed in: Eyewear
L’amy America Announces Launch Of New Columbia Performance Suns: Vasco 100 &200

L’amy America Announces Launch Of New Columbia Performance Suns: Vasco 100 &200

L’Amy America, a division of global eyewear group TWC-L’Amy, announces the worldwide launch of 2 new polarized models from the Columbia Eliminator Performance collection. With legendary features such as “H90” featherweight frame technology and Eliminator polarized lenses that block 99.99% of reflected glare, Vasco 100 & 200 exemplify Columbia’s core values of outdoor, long-wear comfort and performance. “Vasco 100” and “Vasco 200”, designed for work-to-play functionality are classically styled with an aggressive sport bridge, for a masculine edge. Frame fronts made of durable, anti-corrosive stainless steel, feature temples constructed of Columbia’s exclusive “Hyper Lite 90” featherweight, dual-injected plastic. “Our new additions are the perfect example of Columbia’s outdoor solutions design philosophy. A design built for everyday wear, but one that can also withstand the rigors of an outdoor lifestyle. Our Eliminator polarized sunglass models offer “Rx-ability” and feature “Eliminator” polarized lenses, Columbia’s multi-layered, exclusive lens technology. “Eliminator” polarized lenses eliminate 99.9% of reflected glare and are equipped with anti-scratch and shatter resistant properties” said Worldwide Business Unit Manager Connie Reiss The Columbia Performance Sun collection is supported by point-of-purchase marketing materials such as counter cards, large-format imagery, counter and floor displays. The new sunglasses each model has 3 color options. Each sunglass includes a semi-rigid, zipper case with carabineer clip for easy storage. About Columbia Sportswear Columbia, the flagship brand of Portland, Oregon-based Columbia Sportswear Company, has been creating innovative apparel, footwear, accessories and equipment for outdoor enthusiasts since 1938. Columbia has become a leading global brand by channeling the company’s passion for the outdoors, and an innovative spirit of “trying stuff”, into technologies and performance products that keep people warm, dry, cool and protected year-round. To learn more, please visit the company’s website at www.columbia.com About Groupe TWC-L’AMY L’Amy America is part of Groupe TWC-L’AMY – the largest accessory company in France. Established in 1810, the group develops eyewear for brands such as Ann Taylor, Bally of Switzerland, Balmain, Carven, Cerrutti 1881, Columbia Sportswear, Kenzo, Nicole Miller, Nina Ricci, Rochas, Sonia Rykiel, Sperry Top-Sider and Ted Lapidus as well as its own house brands. Groupe TWC-L’AMY brings together eyewear, watches, handbags and jewelry under one international accessories company. More information is available at www.lamyamerica.com. ...
Filed in: Eyewear
Hoya’s Confidence in the US Independent Eye Care Market Stimulates 3 Year Investment Strategy

Hoya’s Confidence in the US Independent Eye Care Market Stimulates 3 Year Investment Strategy

The plan for Hoya Vision Care to invest heavily in the area of lens production and manufacturing was set into motion early 2013 due to accelerated growth expectations experienced in the US market. Year 1 of the 5 year plan calls for a $15M Intercompany Manufacturing Center (IMC) incorporating revolutionary lens manufacturing and processing equipment. The IMC will process its first lens in January 2015. Mike Dougher, VP of Operations commented…. “Lead time required for delivery of next generation processing technology and robotic automation is at a minimum 16 months, not to mention the logistics designing the most efficient lab structure imaginable. The initial planning and orders for state‐of the‐art processing and AR equipment started in January, 2013” Increased efficiencies will have a positive impact and enhance the entire Hoya production model across the country. The 100,000 square foot facility will run 24/7….365 days per year. Barney Dougher, Hoya Vision Care North American President stated… “The reason for the investment is really very simple and boils down to the fact that we believe in the US Independent Eye Care market and have an unwavering degree of confidence this sector will continue to thrive. This is already being substantiated today given the high level of growth we’ve been experiencing.” Dougher continued… “Investing in the IMC and related technology not only expands capacity, it also plays a major role in turn time. The end result is a satisfied customer, a satisfied patient and the opportunity to provide an increased level of service for the independent market.” Beyond the first year investment in independent optometry, the Lewisville, Texas IMC will hire approximately 100 individuals to operate the 3 shifts of continuous production. Dougher added….”Every consideration regarding environmental responsibility was incorporated in the design to ensure a Green facility.” About Hoya Corporation Hoya Corporation is a global technology company traded on the Japanese stock exchange based in Tokyo, Japan, and the leading supplier of innovative and indispensable high‐tech and healthcare products based upon its advanced optics technologies. Hoya is active in four fields of business: The Healthcare provides eyeglasses and contact lenses for retail sales. The Medical provides endoscopic system and intraocular lenses for cataract surgery. The Electronics makes mask blanks and photo masks for the semiconductor devices and LCD panels as well as glass memory disks for HDDs. The Imaging produces optical lenses, SLR/compact digital cameras, lens modules and micro lenses. Hoya now has over 100 subsidiaries and affiliates, and employs over 36,500 people worldwide. ...
Filed in: Ophthalmic Lenses
Revolution Eyewear Introduces Magnetic Clip-Ons Styles Rev763

Revolution Eyewear Introduces Magnetic Clip-Ons Styles Rev763

Revolution Eyewear continues to raise the bar on magnetic clip-on styles. This elegant, lightweight design, with a magnetic clip-on will surely fly off your boards. The Rev763 is available in Cocoa, Burgundy, Teal and featured in Plum. Size: 52-16-135. Remember, all Revolution Magnetic Clip-Ons are polarized polycarbonate lenses and may be special ordered for 3D Viewing and specialty lenses for specific sports as well. Also, our clip-ons are superior to Photo Chromatic lenses because Photo Chromatic lenses will not become fully dark inside your vehicle and not allow full protection from glare. Please call 800-986-0010 to speak to an area representative. www.revolutioneyewear.com ...
Filed in: Eyewear
Adidas and Silhouette International Extend License Agreement for “Performance”

Adidas and Silhouette International Extend License Agreement for “Performance”

The first license agreement was set up between adidas and Silhouette International some 22 years ago and it has now been extended for an additional five years for the sub-brand ‘Performance’ – until the end of 2019. The Austrian specialist in premium eyewear – still family-owned – will continue to set standards in sports eyewear under the adidas brand. The eyewear is currently produced at the company’s sites in Linz / Austria and Trhové Sviny / Czech Republic. Thanks to its intensive research work, knowledge and expertise going back decades and the desire to seek new solutions time and time again, Silhouette International has succeeded in establishing adidas as a leading brand in sports eyewear. Design, materials, but above all unique technical solutions for performance sports eyewear were crucial for this success. “We invest in our licensed brand and in the company we deliberately focus on only two brands to deliver top performance – Silhouette and adidas. In our future collaboration with adidas, we will therefore be focusing exclusively on the “Performance” segment and will no longer continue to offer the adidas Originals range,” confirms Daniel Rogger, CEO of Silhouette International. A perfect fit and individually adjustable comfort are just as important for sports eyewear as the option of prescription solutions, durability, protection and the very best lenses – all offered by Performance eyewear from adidas eyewear. Silhouette International markets and sells high-end sports eyewear in over a hundred countries worldwide through selected specialist eyewear and sports retailers. Silhouette International Silhouette International Schmied AG was founded in Linz in 1964 by Anneliese and Arnold Schmied and produces high-quality eyewear in Austria and the Czech Republic under its own brand name Silhouette, as well as under the licensed brand adidas eyewear. Silhouette International has around 1,500 employees working at its headquarters in Linz and in subsidiaries in 14 countries on four continents and has an export rate of 95%. Company: Silhouette International Schmied AG, adidas Global Licensee Ellbognerstraße 24, 4021 Linz, Austria www.adidas.com/eyewear About the adidas Group The adidas Group is a global leader in the sporting goods industry, offering a broad portfolio of footwear, apparel and hardware for sport and lifestyle around the core brands adidas, Reebok, TaylorMade, Rockport and Reebok-CCM Hockey. Headquartered in Herzogenaurach, Germany, the adidas Group employs more than 50,000 people across the globe and generated sales of €14.5 billion in 2013. ...
Filed in: Eyewear
Modern Optical International Introduces 7 New Styles to BMEC Collection

Modern Optical International Introduces 7 New Styles to BMEC Collection

Value eyewear leader Modern Optical International introduces seven new styles to its BMEC Collection for Fall 2014. BIG Men’s Eyewear Club (BMEC) is Modern Optical’s very popular collection for larger men. BMEC offers masculine styling, quality construction, and great value to a segment of the population that is significantly underserved. Designed to maximize comfort, sizes range from 52mm to 62mm and longer temples now measure up to 160mm. Materials include stainless steel, handmade zyl, metal trim, spring hinges and silicone nose pads. With over 50 styles to choose from, ECPs can offer the BIG guy great eyewear choices he’ll be proud to wear! Fit and fashion converge at the highest level with our seven new BMEC styles. These latest additions include three stainless steel models (BIG Block, BIG Play and BIG Show), each available in black, brown and navy, all with matte finishes. Spring hinges, silicone nose pads and larger sizing options all add to the comfort of these classic styles. The other four models (BIG Abe, BIG Al, BIG Cheese and BIG Jim) offer rectangular shapes and utilize handmade zyl accented with discreet metal trim. Black, navy, tortoise and gray dominate the color palette. Spring hinges and larger sizing create the perfect fit for the bigger guys. About Modern Optical International Celebrating its 40th Anniversary, Modern Optical International, based in suburban Chicago, is a family-owned business started in 1974. A provider of quality eyewear for men, women, and children, Modern is an industry leader in providing value-oriented eyewear. With 17 unique collections representing over 800 styles, Modern Optical frames are a perfect fit for managed care, price specials, second pair sales, and frame and lens programs. For more information, please visit us at www.modernoptical.com. ...
Filed in: Eyewear
Marchon Eyewear Announces Regional Expansion With New Subsidiary In China

Marchon Eyewear Announces Regional Expansion With New Subsidiary In China

As part of its continued strategic global expansion, Marchon Eyewear, Inc. announces the opening of a new regional office in Shanghai, China. Marchon has been present in the Chinese market since the early ‘90s through a distribution agreement with a local partner. Marchon has now opened a wholly owned subsidiary which will serve as a hub to develop the Company’s business in the Greater China region. The new investment is part of a strategic plan to strengthen the Company’s local integrated presence. The new office features a dedicated marketing, sales, and customer service staff. In addition, a design studio in Hong Kong specializing in the conception and development of frames for Asian consumers and a logistics center in Shenzhen further enhance Marchon’s capabilities in the region. The new structure will be led by Matt Zhang, Managing Director of Marchon China, with a team of 40+ seasoned professionals. Zhang will be reporting to Connie Lai, Managing Director Asia Pacific of Marchon Eyewear, who is based in Hong Kong, Marchon’s regional headquarters. Connie has extensive management experience with multinational companies in the Asia Pacific region. The new Chinese office and regional expansion is being overseen by Nicola Zotta, Managing Director EMEA of Marchon Eyewear since 2009, who has been recently charged with managing the entire Asian region. “China continues to represent one of the fastest growing markets for fashion accessories, specifically eyewear, thanks to demographic trends including aging and an increased awareness of eye health. Our global expansion plans made opening up a wholly owned subsidiary a natural choice, reinforcing our commitment to this strategically important region. Based on the strength of our portfolio of brands in the local market, we see tremendous potential growth and geographical diversification, and believe that in the next 5 years China could become our second most important market after the United States. A fully integrated subsidiary will facilitate growth opportunities and give us a better understanding of local market requirements and future trends. This will allow us to serve our clients in the most effective and efficient way,” says Claudio Gottardi, President and CEO of Marchon Eyewear. About Marchon Eyewear, Inc. Marchon Eyewear, Inc. is one of the world’s largest manufacturers and distributors of quality eyewear and sunwear. The company markets its products under prestigious brand names including: Calvin Klein Collection, Calvin Klein, Calvin Klein Jeans, Chloé, Diane von Furstenberg, DVF | Made for Glass, Dragon, Flexon®, G-Star RAW, Jil Sander, Karl Lagerfeld, Lacoste, Liu Jo, MarchoNYC, Michael Kors, Nautica, Nike, Nine West, Salvatore Ferragamo, Sean John, Skaga, Valentino and X Games. Headquartered in New York, with regional offices in Amsterdam, Hong Kong, Tokyo, Venice, Canada and Shanghai, Marchon distributes its products through numerous local sales offices serving over 80,000 accounts in more than 100 countries. ...
Filed in: Eyewear, Industry Info
The New Flexon Pivotal Force Series

The New Flexon Pivotal Force Series

The unique concept of the Flexon Pivotal Force Series is centered on the functionality and design of the hinge mechanism. The rubber coated temple mimics the movement of a lever as it pivots around the axis point and interlocks with the open end-piece construction. Inspired by fundamental, simple and compound machines in the design process, the integration of the end-piece and temple creates fluid movement and a sleek aesthetic which is portrayed in each frame. With modified rectangular silhouettes, the frames in this series offer sophisticated style along with superior durability. Feather light and flexible. Radically resistant. Titanium strong. Flexon: the memory metal eyewear that always returns to its original shape. BEND THE RULES WITH FLEXON. About Marchon Eyewear, Inc. Marchon Eyewear, Inc. is one of the world’s largest manufacturers and distributors of quality eyewear and sunwear. The company markets its products under prestigious brand names including: Calvin Klein Collection, Calvin Klein, Calvin Klein Jeans, Chloé, Diane von Furstenberg, DVF | Made for Glass, Dragon, Flexon®, G-Star RAW, Jil Sander, Karl Lagerfeld, Lacoste, Liu Jo, MARCHONYC, Michael Kors, Nautica, Nike, Nine West, Salvatore Ferragamo, Sean John, Skaga, Valentino and X Games. Headquartered in New York, with regional offices in Amsterdam, Hong Kong, Tokyo, Venice, Canada and Shanghai, Marchon distributes its products through numerous local sales offices serving over 80,000 accounts in more than 100 countries. ...
Filed in: Eyewear
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