Tag Archives : Essilor

New Varilux Lenses Now Offered on VSP Formulary

New Varilux Lenses Now Offered on VSP Formulary

New Varilux® progressive lens designs will be available on managed vision care plans offered by VSP, targeting a launch date of July 15. The new line includes two 100% digitally-engineered lenses incorporating W.A.V.E Technology 2™, which identifies and reduces aberrations.  These lens designs allow sharp vision in all light conditions, even low light: ·         Varilux Comfort® W2+ lenses – offers sharp vision even in low light ·         Varilux® Physio® W3+ lenses – provides sharp vision and smooth transitions from distance to near fields of vision even in low light “We’re excited to offer two new lens designs to the Varilux portfolio that provide the benefit of sharp vision that patients demand,” said Lauri Crawford, senior vice president of marketing, Essilor of America. “With the addition of the new designs to the VSP Formulary plans, ECPs have more premium options for dispensing Varilux lenses to meet all their patients’ vision needs.” The launch of the new line is supported through an increased investment in Varilux consumer advertising and The Power of 3X to continue to drive patient interest in the brand and more traffic to independent...
Essilor of America Announces New ECP University Website

Essilor of America Announces New ECP University Website

ECP University™ (ECPU), an educational solution to develop best practices and deliver growth through in-person, online and distance learning for optical staff, practice managers and practice owners, has relaunched their website with new branding and content. The new site, located at http://www.ecpuniversity.com/, provides best-in-class training and education to foster professional development among eyecare professionals (ECPs), with a range of valuable content designed for various practice roles and experience levels. All practice members gain 24/7 access to the full ECPU catalog of 90-plus courses, including optics and ocular anatomy training, patient service and selling, business management, technical concepts, products, insurance and more. “ECP University is proudly supported by Essilor, the world’s leader in vision care innovation, expertise and service,” said Janelle Routhier, O.D., F.A.A.O and senior director of customer development, Essilor of America. “With distance, in-person and online learning opportunities, practice owners and staff can enhance professional knowledge in a way that suits their schedule.” With this new site, Management & Business Academy (MBA),...
Filed in: Industry Info
Essilor Celebrates 24th Anniversary of the Varilux Optometry Student Bowl

Essilor Celebrates 24th Anniversary of the Varilux Optometry Student Bowl

Essilor of America, the nation’s leading manufacturer of optical lenses, once again pulled out all of the stops to celebrate the 24th anniversary of the ever-popular Varilux Optometry Student Bowl™, held at this year’s Optometry’s Meeting in Seattle, Wash. Contestants, students from all schools and colleges of optometry, answered optometry-related questions while their fellow classmates energetically cheered them on wearing war paint, school colors and displaying brightly-colored banners. In addition to bragging rights, the winning school, Pennsylvania College of Optometry, took home $1,000 and the coveted crystal trophy. Second place winner, Sarah Gliniecki, class of 2016 at Michigan College of Optometry at Ferris State University, received $750. The winning question, You are performing retinoscopy on a patient seated behind the phoropter.  Your working distance is 50 cm, and you obtain the following results:   Streak Orientation Retinoscopic Finding Streak Orientation Retinoscopic Finding OD 15” -2.50 D 105” -2.00 D OS 170” -1.00 D 080” -3.75 D   What is the distance Rx for both eyes written in minus cylinder spectacle Rx convention? OD:...
Filed in: Industry Info
Optifog Lenses Earn American Culinary Federation Seal of Approval

Optifog Lenses Earn American Culinary Federation Seal of Approval

After completing a variety of tests by a panel of qualified chefs, optifog® lenses have been awarded the Seal of Approval by the American Culinary Federation, the largest professional organization of chefs and cooks in the United States. The lenses were judged based on standard criteria including: ease of use, versatility of the product, consistency, and product guarantees and claims. Optifog lenses are ideal for culinary professionals and for any glasses-wearer who spends time cooking.  Optifog lenses offer fog-free vision that not only improves performance but alleviates danger that could occur with foggy lenses, such as the fog that suddenly appears when walking from a freezer to a warm kitchen or even looking over a pot of boiling water. “This recognition from our nation’s culinary leaders truly excites us,” said Lauri Crawford, senior vice president of marketing, Essilor of America. “The ACF Seal of Approval is confirmation of how valuable the benefits of Optifog lenses are for those wearing glasses in the kitchen – from top chefs to home cooks.” Optifog lenses come equipped with a year’s supply of Optifog Activator Cloths to activate the anti-fog properties and...
KBco Polarized Lenses Now Available in Grey Gradient Polycarbonate

KBco Polarized Lenses Now Available in Grey Gradient Polycarbonate

Just in time for summer travel, KBco lenses are now available in a new grey gradient polycarbonate polarized lens with a digitally optimized base curve design. The 76mm diameter lenses combine a high polar efficiency of 95% with UV protection. The new gradient polarized lenses have a lighter near zone for ease of reading smartphones and tablets. The new lenses also provide a more comfortable driving experience as they shield the eyes from the overhead sun while allowing more light at the bottom to enable clear vision of the dashboard. “Adding the grey gradient polycarbonate option to our polarized line offers patients a new choice when selecting proper lens protection for the outdoors,” said Rick Piper, president of KBco. “Eyecare professionals can be confident in recommending these polarized lenses as the left and right lens consistently match and the color of the lens will not fade.” KBco will continue to enhance its collection of gradient polarized lenses with the launch of a brown option later this year. Created in 1987, KBco is a pioneer in the field of polarized lenses. As one of the largest polarized lens distributors in the United States, KBco supplies retail chains...
Filed in: Ophthalmic Lenses
Essilor Creates The Vision For Life™ Program Dedicated To Eliminating Poor vision

Essilor Creates The Vision For Life™ Program Dedicated To Eliminating Poor vision

Essilor, the world’s leading ophthalmic optics company, announces the creation of the Vision For Life program, a pioneering step in the company’s mission to improve lives by improving sight. The Group has committed 30 million Euros to this initiative, making it the largest global strategic giving program dedicated to eliminating Uncorrected Refractive Error (URE). URE, or poor vision, is the most common disability in the world, and an estimated 2.5 billion people do not have the vision correction they need. Visual impairment has significant social and economic repercussions – the latter calculated to be worth as much as USD 272 billion in lost global productivity1 per year. Vision For Life is a strategic giving program that aims to accelerate initiatives targeting poor vision through awareness-raising, capacity-building and the creation of basic vision care infrastructure. The sustainable development of local vision care will create jobs, help alleviate poverty and bring socio-economic development to individuals and the communities in which they live. “The launch of the Vision For Life program is a natural sequel to the creation of our Corporate Mission division in 2013 and...
Maureen Cavanagh Named President, Vision Impact Institute

Maureen Cavanagh Named President, Vision Impact Institute

Maureen Cavanagh was recently named President of the Vision Impact Institute, currently supported by Essilor. The mission of the Vision Impact Institute is to raise awareness of the importance of healthy vision, including the socio-economic impact of Uncorrected Refractive Errors (URE) and quality of life benefits of visual correction. The Vision Impact Institute provides a unique data-base featuring scientific research and peer reviewed studies directed to government policy-makers, industry leaders and influential advocates. Considering that at an annual cost of $16.1 billion, URE is the most costly eye condition in the United States. The Vision Impact Institute is using evidence of this kind to reinforce the need for healthy vision, eye examinations and eye screenings with a provision for optical correction. Cavanagh joined Essilor in October of 2005, as the Director of DEFINITY ™ lenses, launching DEFINITY ™ throughout the Essilor network following the acquisition of The Spectacle Lens Group. Soon after she was named Vice President of Integrated Retail, carving out a separate division and launching a new platform to specifically meet the needs of surfacing retail customers for...
Filed in: Industry Info
Global Eye Care Leader Alcon Joins ‘Think About Your Eyes’ Initiative  to Further Educate Consumers on Importance of Eye Health

Global Eye Care Leader Alcon Joins ‘Think About Your Eyes’ Initiative to Further Educate Consumers on Importance of Eye Health

Alcon, a global leader in eye care, is the latest industry partner to join Think About Your Eyes, a national public awareness campaign aimed at educating consumers on the benefits of vision health. This addition continues the impressive growth and momentum of the industry initiative presented by The Vision Council and the American Optometric Association, which speaks directly to consumers and promotes the importance of getting an annual comprehensive eye exam. “Alcon is passionate about developing advanced products to help people see better and enjoy a higher quality of life, so partnering with the ‘Think About Your Eyes’ campaign was a natural step in our continued efforts to encourage proper eye care,” said Eric Bruno, vice president and general manager for U.S. Vision Care at Alcon. “We’re proud to take part in such a vital health initiative and look forward to educating consumers on the necessity of a yearly eye exam, which is crucial to attaining the clear, healthy vision every person deserves.” Since the national launch of the Think About Your Eyes campaign, eye exams have increased 4.5 percent, leading to an additional 5.2 million annual eye exams and the diagnosis...
‘Think About Your Eyes’ Promotes Partners, Importance of Eye Health at Vision Expo West 2014

‘Think About Your Eyes’ Promotes Partners, Importance of Eye Health at Vision Expo West 2014

As part of the affiliate partnership announced earlier this year, the national public health campaign Think About Your Eyes will utilize the high-profile stage at Vision Expo West 2014 to educate attendees on its mission, the impressive progress achieved this year and the importance of continued support from throughout the eye care industry. Members of Think About Your Eyes, a public awareness campaign that educates consumers on the benefits of eye health and the need for annual comprehensive eye exams, will take advantage of the large opportunity for exposure and recognition during the well-attended conference, held in Las Vegas from Sept. 17-20. “Industry relations and partnerships are a tried-and-true way to reach and educate consumers on the importance of vision health and annual exams, and we’re looking forward to engaging our partners at Vision Expo West 2014,” said Ed Greene, chief executive officer of The Vision Council. “This partnership allows ‘Think About Your Eyes’ to better promote its mission and the valued contributions of its industry partners, which will hopefully encourage even more industry involvement in this critical health initiative.” Through its...
Filed in: Industry Info
Crizal Prevencia Kids No-Glare Lenses Now Available On VSP Formulary

Crizal Prevencia Kids No-Glare Lenses Now Available On VSP Formulary

Just in time for the back-to-school season, Essilor’s groundbreaking Crizal® Prevencia™ Kids No-Glare lenses are now available on managed vision care plans offered by VSP. Crizal Prevencia Kids are the first No-Glare lens specially designed for children to selectively block harmful blue light and UV while allowing beneficial light to reach their eyes. Some light is, of course, necessary for children’s vision. Blue-turquoise light helps kids see more clearly, regulates their sleep cycles and supports healthy memory, mood and brain functions. This makes the selective filtering protection of Crizal Prevencia Kids No-Glare lenses essential. “Children are more vulnerable to the dangers of light, and at home and school, kids are exposed to more blue light from television, computers, video games and digital devices than ever before,” said Howard Purcell, O.D., F.A.A.O., Dipl., and senior vice president of customer development, Essilor of America. “We’ve worked closely with managed care providers to enhance children’s access to the Crizal Prevencia Kids technology, because we recognize how important this superior protection is for the healthy development of their eyesight,...
Filed in: Ophthalmic Lenses
Crizal Prevencia No-Glare Lenses Now Available on VSP Formulary

Crizal Prevencia No-Glare Lenses Now Available on VSP Formulary

After successfully launching as the first lenses to offer selective filtering protection against harmful blue light, Essilor’s award-winning Crizal® Prevencia™ No-Glare lenses are now available on managed vision care plans offered by VSP. While certain types of light are essential to vision, other types can be damaging. UV light is a major risk factor for serious eye diseases like cataracts. Blue-violet light is a major risk factor in the onset of age-related macular degeneration, the leading cause of severe vision loss and legal blindness in adults older than 60. It is important, however, to not block all blue light to the eyes because blue-turquoise light is beneficial, supporting healthy sleep cycles, memory and cognitive function. Crizal Prevencia No-Glare lenses are designed to selectively filter out harmful blue-violet and UV light while letting beneficial blue-turquoise light pass through. “We’re proud of the success of Crizal Prevencia lenses and have worked closely with managed care providers to ensure the groundbreaking technology is more accessible to our ECP’s and all of the patients they serve,” said Howard Purcell, O.D., F.A.A.O., Dipl., and senior vice...
Filed in: Ophthalmic Lenses
Varilux Progressive Lens Inventor Honored for his Contribution to Vision Health

Varilux Progressive Lens Inventor Honored for his Contribution to Vision Health

Bernard Maitenaz, inventor of the progressive lens and Chairman and CEO of Essilor from 1980-1991, was presented with the prestigious Apollo Award at this year’s 117th Annual American Optometric Association (AOA) Congress. The Apollo Award honors individuals or organizations for distinguished service to the visual welfare of the public. This year’s award not only pays tribute to Maitenaz but also to the groundbreaking nature of the innovation behind progressive lenses – both today and in the past. In 1959, following eight years of research, Maitenaz, a young mechanical engineer at Essilor in France, created Varilux®, the world’s first progressive lens. Since then Varilux lenses have gone on to set the standard of visual comfort for people with presbyopia by providing seamless vision at all distances. Presbyopia is the most widespread vision problem in the world – affecting everyone over the age of 45 regardless of location, health or economic circumstance; yet more than 50 percent of people with presbyopia across the world do not benefit from glasses or adequate correction. By 2020, it’s estimated that 2.3 billion people will have presbyopia. In 2012, in its continued mission...
Essilor International Finalizes Acquisition of Costa Inc

Essilor International Finalizes Acquisition of Costa Inc

Costa Inc. and Essilor International recently completed its previously announced merger agreement, bringing together two technology-minded partners committed to building and defining the next generation of sun lens technology. As a premiere manufacturer of superior polarized performance sunglasses, Costa is best known for its patented 580® lens technology, which offers razor sharp color enhancement and increased visual acuity. Through this agreement, Costa will serve as a proving ground for sun lens technology developments, allowing the brand to continue bringing the finest sun lenses to the fishing and outdoor market, while taking eye protection, visual experience and lens durability to new levels. “This is a positive development for Costa, Inc. and for fans of the Costa brand,” said Chas MacDonald, President of Costa Sunglasses. “As a member of the Essilor family, we’ll maximize their world class resources and technology to develop the next several generations of lens technology, while continuing our growth in the U.S. and internationally, especially within the Rx realm. We remain committed to building the best performance sunglasses for outdoor enthusiasts everywhere, and...
Safilo & Essilor Partner On Polaroid Lenses

Safilo & Essilor Partner On Polaroid Lenses

Safilo, worldwide leader in the premium eyewear sector, announces a ten-year licensing agreement with Essilor, the world’s leading ophthalmic optics company, for the design, manufacture and worldwide distribution by Essilor of polarized ophthalmic lenses under the Polaroid brand for use with eyewear products in general. Roberto Vedovotto, CEO of Safilo Group, commented: “We are very proud to start this long-term partnership with Essilor, a Group that has been driven by innovation in the development of lenses for more than 160 years. We consider this project an extraordinary opportunity for Polaroid not only to confirm its credibility and worthiness as a reference brand for the protection and improvement of eyesight, but also to extend its application to eyesight correction, in order to always offer consumers throughout the world best-in-class products.” About Safilo Group The Safilo Group is worldwide leader in the premium eyewear sector for sunglasses, optical frames and sports eyewear. With an international presence through 30 owned subsidiaries in primary markets – in America, Europe and Asia – and exclusive distributors, Safilo produces and distributes its house brands...
Essilor Signs License With High Performance Optics

Essilor Signs License With High Performance Optics

Essilor, the world leader in ophthalmic optics, has signed an exclusive and global license agreement with High Performance Optics (HPO) that complements its existing patent and technologies portfolio. This licence agreement will allow Essilor to continue to focus on products with correction and preventive benefits and to roll out its robust portfolio of patented products around the world. HPO is a company focused on human retinal protection from blue light. Essilor continues to strengthen its mission of helping the world see better by reaching the 4.2 billion people worldwide who need vision correction. Recently named as one of the Most Innovative Companies by Forbes, Essilor builds on its history of product innovation not only by providing quality vision correction, but also by providing products with preventive benefits for the wearer. As a result of dedicated R&D and innovation processes, Essilor currently has around 5600 patents throughout the world that are a driving force behind its strategy. About Essilor The world’s leading ophthalmic optics company, Essilor designs, manufactures and markets a wide range of lenses to improve and protect eyesight. Its corporate mission...
Filed in: Ophthalmic Lenses
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