Tag Archives : Eyewear

A&A Optical’s New Collection – Crocs™ Eyewear

A&A Optical’s New Collection – Crocs™ Eyewear

A&A Optical announces an exclusive agreement to distribute Crocs™ eyewear throughout the United States. Crocs™ eyewear will feature adult eyewear styles that will release nationwide in January 2015. Crocs™ eyewear interprets the relaxed and distinctly fun Crocs™ spirit, incorporating the unique style and creative design in terms of colors, shapes, materials and comfort of Crocs™ branded products. The collection uses an assortment of high quality materials such as ultra‐lightweight stainless steel, hypo‐allergenic silicone rubber and flexible polymer. Comfort: Crocs™ eyewear features ergonomic designs to ensure an outstanding fit and lightweight feel. Reliability: Each Crocs™ eyewear product is checked to ensure stringent quality and safety standards are met. Origins: Crocs™ eyewear reflects the brand heritage by incorporating bold colors, sleek lines, and light‐weight hypo‐allergenic silicone rubber materials. Colors: The unique palette of vibrant colors that is iconic to Crocs™ shoes is used to enhance the aesthetics of the eyewear. Styles: The collection features a comprehensive assortment of soft curving designs for women, clean‐cut decisive lines...
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Lacoste Leather Edition

Lacoste Leather Edition

Inspired by the refined and elegant brand history, the new Lacoste leather edition consists of rich details, high-quality materials and distinguished style. Specifically designed for this collection, a new, round metal emblem marked with a tennis racket and 1933, the brand foundation date, is positioned on the inner temple tips. L160SL Balancing a sophisticated look with a distinctive edge, this contemporary silhouette combines a chic metal rim with an acetate bridge. Intricate details such as a metal hinge and crocodile logo embellish the leather inserts located on both temples while the metal racket symbol accentuates the inner temple tips. Available in black, cream and burgundy. L159SL Reminiscent Of The Finest Lacoste Leather Garments, This Frame Puts A Modern Twist On The Iconic Aviator. The Metal Frame Is Enriched With Leather Inserts On The Temples That Are Accented With The Lacoste Logo. The Inner Temple Tips Feature The Metal Racket Symbol For A Signature Touch. Available In Black, Blue And Burgundy. About Marchon Eyewear, Inc. Marchon Eyewear, Inc. is one of the world’s largest manufacturers and distributors of quality eyewear and sunwear. The company markets its products...
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Switch Vision: A New Vision For The Brand Website

Switch Vision: A New Vision For The Brand Website

Premiering in 2009, Switch Vision revolutionized the sun performance eyewear category by introducing the world’s first solution utilizing Magnetic Interchange Technology. Switch products are known for their unparalleled convenience, speed and ease of use by utilizing magnets embedded in the frame and lens to enable users to swap out lenses and eyecups quickly and easily as light conditions and activities change. Switch Vision is proud to announce the launch of the brand’s remodeled website (www.switchvision.com) featuring an updated UI experience among many other new and exciting features. “As a brand on the cutting edge of technology-based sunwear solutions, we felt it was time to switch up our website walking into 2015.” states John Minnick, Marketing Director at Switch Vision. “Our net and social media footprints have categorically grown since the brands inception through our focus on building active community engagement and outreach. Our new website is the next step in terms of full customer and consumer integration.” Some special areas of interest on the site include the live social media feed located on the home page, a lens simulator module highlighting the wealth...
Filed in: Eyewear, Technology
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Adel and Annabelle, The Latest In Vera Bradley Ladies

Adel and Annabelle, The Latest In Vera Bradley Ladies

Modern meets vintage elegance with the latest Vera Bradley eyewear collection, as style and details mix with bold colors. Adel and Annabelle both subtly bring style to the forefront with Vera Bradly patterns displayed on inner temples. Adel features a sweet uplifted oval frame with keyhole bridge and vintage decorative pins. Vera Bradley prints bring color to the inner temple. Available in African Violet or Moon Blooms. Annabelle offers a traditional rectangular frame shape. Embossed temple details reminiscent of Vera Bradley signature quilted cotton are embellished with Swarovski crystals. Double laminated acetates add a touch of signature Vera Bradley color on the inside temples. Spring hinges allow for a more comfortable fit. Available in African Violet and Ziggy Zinnia. To view the entire collection, visit our website at mcgeegroup.com. For more information about the Vera Bradley® Ladies collection, contact The McGee Group at 800-966-2020 or sales@mcgeegroup.com. The McGee Group and Vera Bradley have a common cause – ending breast cancer. The McGee Group is a generous contributor to the Vera Bradley Foundation for Breast Cancer. For more information about the Foundation, visit...
Filed in: Eyewear
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Marion & Bethany ~ The latest in Vera Bradley Girlfriends

Marion & Bethany ~ The latest in Vera Bradley Girlfriends

Marion and Bethany feature retro flair and the latest playful Vera Bradley prints. Vibrant hues combine with metal finishes to create the perfect look for Vera Bradley Girlfriends! Marion features an uplifted cat eye shape with lightweight matte metal frame front. Rounded end pieces lead to acetate temples that boldly feature Vera Bradley print of either Cheery Blossoms or La Neon Rose. While the inner temples are accentuated with a contrasting tone. Spring hinges adjust to allow for a more comfortable fit. Bethany is a combination frame with retro inspired details. Smooth colorful metal meets a striated textured brow around uplifted rectangle lenses. Rounded end pieces curve into double laminated acetate temples with Vera Bradley print on the outer temple and a crystal contrasting inner temple. Spring hinges allow for a more comfortable fit. Bethany is available in African Violet and Cheery Blossoms. To view the entire collection, visit our website at mcgeegroup.com. For more information about the Vera Bradley® Girlfriends collection, contact The McGee Group at 800-966-2020 or sales@mcgeegroup.com. The McGee Group and Vera Bradley have a common cause – ending breast cancer. The...
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Robert Graham Eyewear Brings You New Style – FLYTRAP

Robert Graham Eyewear Brings You New Style – FLYTRAP

Robert Graham eyewear offers high quality craftsmanship and sophisticated silhouettes, along with infusing iconic fabric and trim designs to reflect the essential characteristics of the brand’s American eclectic spirit. Robert Graham and Revolution have created a collection of eyewear that will resonate globally. We love bringing different, incredibly creative ideas into the optical marketplace as we have done time after time. Our history of creating high quality products with creative flair is what we are most proud of. Featured is the FLYTRAP In Tortoise with solid Mahogany Temples with an adjustable Temple Tip. For more information visit www.revolutioneyewear.com or call 800-986-0010
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Bold Frames for Big Drama New Dsquared2’s Eyewear Collection

Bold Frames for Big Drama New Dsquared2’s Eyewear Collection

The glamorous fallen star wrapped in her magnificent clothes dashes towards the doors of the institution, her oversized sunglasses shielding her eyes from the paparazzi flashes. A wardrobe of beautiful things earned from the dizzying heights of fame accompanies her to a spell in a rehabilitation clinic – the inspiration behind Dsquared2’s eyewear collection for fall winter 2014. Like her precious jewels, eyewear is an essential accessory. A love affair with gems is transposed in the collection’s two designs, where sparkling stones embellish the styles’ brows and temples. Direct from the high-octane glamour of Dsquared2’s runway, the statement making Ophelia design is a limited edition sunglasses model. Decorated with leaf shaped fronds of jumbo jewels in smoked topaz and crystal hues, these oversized square rounded lenses come in black or Havana frames with black colored lenses. Taking their shape from a bold cat eye, the Elisabeth design has a distinctive look through its wide winged feline frames, emboldened with crystals in the top corners of the brow. Accentuating their feminine allure, a romantic cursive Dsquared2 metallic logo is appliqued on the temples. Their unique...
Filed in: Eyewear
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Zyloware Announces The January 2015 Launches Of Sophia Loren, Randy Jackson, Maxstudio.Com

Zyloware Announces The January 2015 Launches Of Sophia Loren, Randy Jackson, Maxstudio.Com

Exciting new Zyloware Eyewear releases for Sophia Loren, Randy Jackson and MaxStudio.com for January 2015. Timeless is the first word used to describe the Sophia Loren M255 full rim metal frame. The frame features a unique and luxurious mother of pearl inlay set in scalloped edge metal on the temple. The Black frame finishes with tortoise colored handmade zyl temples. The modified oval shape is extremely flattering on the mature wearer. Colors: Black (021) • Tan (097) Sizes: 55-17-135 Special Features: Full rim metal frame; Bohemian pearl design on temples; Zyl temples; Snap-in nosepads; Spring hinges; Accommodates progressives The extended fit Randy Jackson 1054 is a bold, rectangular full rim milled metal frame offered in Black and Gunmetal. This frame is very durable yet thin. Starting at the metal endpiece, a sporty stripe indent extends all the way through the zyl temples to the tip of the frame as a fashionable design. The Gunmetal frame features a grey-brushed antique finish. The extended fit feature of this frame makes this a stylish and comfortable option for men with larger heads. Colors: Black (021) • Gunmetal (058) Sizes: 54-18-145 Special Features: Full rim metal frame;...
Filed in: Eyewear
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Marcolin & Ginko Group Sign A Joint Venture For The Chinese Market

Marcolin & Ginko Group Sign A Joint Venture For The Chinese Market

Marcolin SpA, a worldwide leading eyewear company, and Ginko Group, a longstanding operator in the Chinese eyewear market, announced today the incorporation of a joint venture for the Chinese market. Purpose of the deal is to improve the partners’ presence in Mainland China and to expand and strengthen the development of direct distribution of Marcolin products in the region. GINLIN Optical Shanghai Ltd Co., the name of the new joint venture, is a Shanghai-based company owned on a 50/50 basis by Marcolin and the Ginko Group. Marcolin’s CEO Giovanni Zoppas said: “I’m very proud and excited to enter into this joint venture. Ginko Group and Marcolin have a very complementary background and attitude: the two of us are longstanding in the industry and reliable partners for their respective clients. That’s why I’m sure this joint venture will deliver extra-value to the Chinese eyewear market.” Ginko Group’s President Kuo Chou Tsai declared: “Starting business in China since year 1992, Ginko Group has been conducting quality commodity, good service and innovation as the target of enterprises. It’s our honor to cooperate with Marcolin, a worldwide leading eyewear...
Filed in: Eyewear, Industry Info
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New Safilo Styles Introduced Featuring Elasta 80 Hinge Technology

New Safilo Styles Introduced Featuring Elasta 80 Hinge Technology

Safilo USA’s important proprietary ophthalmic collections, Elasta by Safilo and Emozioni by Safilo, will take on a new name and look in 2015. These collections will be rebranded as SAFILO, the leading brand in the international eyewear market and pride of the Safilo Group. Starting in January, Safilo USA will roll out 12 styles under the SAFILO moniker including eight new styles featuring the Elasta 80 hinge, the latest evolution of the company’s legendary Elasta hinge, as well as four classic SAFILO styles from the brand’s existing international collection. Current in-line Elasta by Safilo and Emozioni by Safilo styles will continue to be sold in the U.S. marketplace under the SAFILO banner. And, as was the case with these collections, the SAFILO collection will be made in Italy, a key pillar of the brand’s DNA. Dedicated cases (dark gray for men and light gray for women) will be provided with each frame. “This important rebranding effort in the U.S. is a strategic move by the company to streamline its proprietary brands in order to develop brand continuity on a global scale and take advantage of creative synergies and operational efficiencies,” said Glenn Rusk, Commercial...
Filed in: Eyewear
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Zyloware Expands The Stetson “Slims” Collection

Zyloware Expands The Stetson “Slims” Collection

Zyloware Eyewear has announced the expansion of the Stetson Slims Collection in January 2015. Stetson Slims is appealing to men of all ages, with construction that is extremely lightweight, comfortable and fashionable while still maintaining the durability of a thicker zyl frame. Stetson Slim’s flexible stainless steel core wire temple eliminates the need for a bulky spring hinge or thick temple enhancing its lightness. When the Stetson Slims are worn, the weight is distributed throughout the zyl frame, relieving your nose of the pressure nosepads would normally leave. This makes Stetson Slims among the most comfortable zyl frame available. Lightweight and comfortable, fashionable zyl makes a Stetson statement. Maintaining the classic square shape and durability of the Stetson brand, the Stetson Slim 315 is a full rim zyl frame featuring a gradient front on the Grey Fade (152). A metal rivet will catch your eye on the thin zyl temples that feature stainless steel core wire that makes this frame extremely flexible so spring hinges are not necessary. Colors: Grey (100) • Grey Fade (152) Sizes: 54-18-140 Special Features: Full rim zyl frame; Rivet on each temple; Accommodates progressives The...
Filed in: Eyewear
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Sophisticated New Styles From Alexander Collection

Sophisticated New Styles From Alexander Collection

A&A Optical announces the release of two new petite styles from the Alexander Collection™: Quinn and Molly. Reveal inner grace and sophistication in eyewear inspired by the woman who adorns herself with rich color and style, whether understated or dramatic. Alexander Collection™ offers fine hand crafted details, such as Swarovski crystal accents, metal inlays and delicate laser etching in acetate, metal, semi‐rimless and combination frame styles. Alexander Collection™ is designed to complement women of all face shapes. Petite, average and perfect fit (extended fit) styles are available in eye sizes 47 mm to 57 mm. Mixed Matters. Combination frame Quinn marries unique design with elegant materials. The modified oval frame features a textured metal temple with elongated translucent acetate temple tips. Brushed metal accent strips complete the look. Quinn is available in black, blue, and purple. Size: 48‐15‐135. Beach Dreams. Molly features seashell metal accents and a pearl inspired acetate inset. The petite style is available in brown, purple, and gold. Size: 48‐16‐135 MARKETING: Alexander Collection™ merchandising materials include a logo plaque and counter card....
Filed in: Eyewear
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Monica and Libby: The latest in Vera Bradley Readers From The McGee Group

Monica and Libby: The latest in Vera Bradley Readers From The McGee Group

Style is in full bloom with the Vera Bradley Readers collection! Classic favorites return in Vera Bradley’s latest colors. Monica and Libby combine bold colors and wearable eye shapes to create bright looks that fit every style. Monica offers classic style with a Vera Bradley twist, featuring a softer rectangle eyeshape and curved end piece. The thin temples and colorful fronts create a color story perfect for any Vera Bradley lover. Vera Bradley’s Moon Blooms and Ink Blue prominently wrap the temples, and are paired with coordinating colors on the frame front of crystal blue or black. Libby is a retro-inspired eye shape with a thicker eye rim for a trendier look. Metallic hinge pins on the end pieces add to the flirty style. The frame features a crystal gradient fade while Vera Bradley prints are displayed on the interior temples in Moon Blooms and Ink Blue. All readers come with a coordinating Vera Bradley reader slip case. Find out more about special offers available when ordering the Vera Bradley Readers collection by contacting your McGee Group sales representative. To view the entire collection, visit our website at mcgeegroup.com. For more information about the Vera Bradley®...
Filed in: Eyewear, Industry Info
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Stylish Luxuries from Cruz Eyewear

Stylish Luxuries from Cruz Eyewear

A&A Optical announces the release a new style from Cruz™ eyewear collection: Second Ave. Affordable luxuries designed for the discriminating, modern man. Cruz™ eyewear offers a selection of fine, hand crafted frames which complement any lifestyle and any age. Encompassing a unique mixture of elements in colors, coatings, materials and shapes, Cruz™ eyewear connects with today’s modern man. Artistic Appeal. Bold and sleek Second Ave features a triple laminate frame and modified rectangle shape. The frame is available in black (with white and acetate accent), deep red (with navy and grey accent), navy (with navy, green and brown accent), and tortoise. Size: 53‐17‐140. MARKETING Point of purchase materials include: Cruz™ 12‐piece display, logo plaque, and counter card. Each Cruz™ frame is shipped with a Cruz™ eyewear case. The A&A Optical brand portfolio includes house brands: XXL, Jalapeños, Cruz, Alexander Collection, and New Globe. Licensed brands include: Quiksilver, Roxy, Jimmy Crystal and Pez. For more information, contact A&A Optical at 800‐492‐4465 or visit www.aaopticalco.com.
Filed in: Eyewear
New Delphine & Devyn From Badgley Mischka

New Delphine & Devyn From Badgley Mischka

Badgley Mischka designs are consistently on the cutting edge of fashion in order to cater to a modern, couture customer. The latest Badgley Mischka eyewear frames capture Badgley Mischka’s exquisite runway and bridal fashions and translate that beauty into eyewear. Delphine and Devyn feature the highest quality products and design elements for two feminine, romantic looks. Delphine is a full acetate frame with a flirty cat eye shape. Spring hinges aid in a more comfortable fit. Double laminated contrasting horn acetates create an eye catching allure, which is accentuated by Swarovski crystal filigree on temples. Delphine is available in Caramel and Ebony. Devyn features a modified oval eyeshape in solid Black or translucent multi-colored Caramel crystal for a modern touch. The custom Italian acetate temples are inspired by Badgley Mischka’s use of hand painted watercolor silk on the runway. Geometric stones in contrasting colors and sizes are set into a metal base on the temple to finish the look. ABOUT BADGLEY MISCHKA Over the past twenty years, Badgley Mischka has flourished into a true lifestyle brand recognizable worldwide. To date, the Badgley Mischka label includes: Badgley...
Filed in: Eyewear
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