Tag Archives : Vision Expo East

                The McGee Group was honored to receive the Vision Choice Award for Best New Product exhibited at Vision Expo East. The Badgley Mischka eyewear and sunwear collections were on display throughout the show in the New Product Gallery, and attendees voted for their favorite new product. We are thankful for this honor, and proud to translate Badgley Mischka’s signature runway looks into romantic, feminine eyewear. For more information visit www.mcgeegroup.com

Match Eyewear’s introduction of Danny Gokey Sun at Vision Expo East was not only the debut of a new collection but also a new target audience for the brand – the sun wear line is designed for both men and women. Though originally launched as a men’s collection, the Danny Gokey ophthalmic models have always had a strong female following. Credit the contemporary retro styling, the continued popularity of Geek Chic, or the huge female following of the American Idol finalist, but the collection has always had a unisex appeal. In fact, the ophthalmic collection has recently been extended to include ladies’ styles. ‘We found that a significant percentage of sales could be attributed to women,’ says Match Eyewear President Ethan Goodman. ‘We are excited about the new women’s looks, but the sun wear collection was definitely created with universal appeal in mind.’ The four launch models from Danny Gokey Sun reflect a modern interpretation of vintage charm, speaking directly to the classic, genuine and unique style of the brand and delivering effortless cool to men and women, between 18 and 35. A quaint round eye shape is updated with uplifted corners, subtle metal accents...

L’Amy America introduces Bally of Switzerland’s first luxury eyewear collection to North America at Vision Expo East, March 15th through 17th, 2013, with a rich offering of both sunglasses and ophthalmic frames, for men and women. Targeting the Asian luxury market, the new collections will offer a perfect and comfortable universal fit. The new range captures the aesthetic of Bally’s accessory and ready-to-wear collections whilst reinterpreting the Swiss brand’s iconic elements: the red and white Trainspotting stripe, the Mountain Goat motif, the Bally Crest and the Block-B are all included as the eyewear collection’s signature details. With shapes incorporating Luxury to Office and Sport & Casual designs, the new sunglass and optical models ensure that every occasion is represented in-line with Bally’s principles of timeless elegance and innovative design. The men’s collection centerpiece is a classic aviator model featuring a bridge nosepiece and temples lined in leather. Bally’s Block-B is crafted from metal mounted inside the temples placed at the end tip. Using titanium or leather frames, a variety of shapes ensures a mix of modern and vintage appeal, from contemporary...

Costa’s Rx division today announced a major technological breakthrough in its program with the launch of its new exclusive C-SCAPE™ progressive sun lens design. Specifically engineered to accommodate the distance vision needs of water sports and outdoors enthusiasts, Costa’s new C-SCAPE technology widens the field of view from left to right and enhances peripheral vision to create the clearest Rx sun lens available. Building on Costa’s patented 580™ lens technology, which eliminates reflected glare and haze while enhancing color, contrast and definition, the C-SCAPE progressive lens design development is part of Costa’s growing Rx program, which includes an expanded state-of-the-art in-house optical lab. In addition to increasing distance vision, Costa’s C-SCAPE progressive lens design maintains excellent image recognition across the entire lens. There’s no “swimming,” allowing wearers to quickly adapt to their new Rx sunglasses. Costa utilizes Waypoint™ digital processing technology specifically designed to eliminate the blurry edges that can bother active wearers of wrap sunglasses. The process is computer guided for incredible accuracy, and also incorporates...

Zyloware Eyewear announces the April 2013 launch of the sophisticated, trendsetting brand, MaxStudio.com. The collection is comprised of 11 styles and 27 SKU’s as the collection’s up-market apparel, shoes and other accessories launch their Spring lines. MaxStudio.com Eyewear fills a niche for the modern woman seeking sophisticated and superior styling. While looking for a better-quality, fashionable product at a good value, the MaxStudio.com woman prefers a refined, minimalistic look and wants her eyewear to complement her style, not dictate it. The eyewear collection has subtle detailing, rich colors and finishes, tonal and textural patterns and a variety of shapes, each identifiable with the MaxStudio.com globe logo. Colors, which were mainly created for the brand, are both wearable and capture the essence of the MaxStudio.com apparel 2013 trends. In accordance with Leon Max, MaxStudio.com brand designer, the eyewear collection has been produced with a passionate dedication to quality. With attention to detail, fashionable twists and architectural inspirations, MaxStudio.com Eyewear is geared for the fashion forward customer. “Working with Leon Max to create a new collection...

Join us when we exhibit at this year’s Vision Expo East at the Jacob K. Javits Convention Center in NYC. Montreal, QC – WestGroupe will be exhibiting at this year’s Vision Expo East to be held on March 15-17 2013 at the Javits Convention center in NYC. They will reveal their latest range of products and services for the KLiiK denmark, FYSH UK, EVATIK, and Superflex brands. WestGroupe has developed an interactive program intended to engage and entertain guests. As a leading Canadian eyewear manufacturer and distributor, WestGroupe aims to deliver premium designed functional eyewear. It has built an international reputation through persistent development and relentless focus on customer needs, quality and innovation. The WestGroupe team looks forward to connecting with you at VEE. WestGroupe Booth # 936 – Level 3 [Eyewear and Accessories Pavilion] KLiiKthis for a sneak peak of our latest campaign and to see how WestGroupe plans to play with a purpose in the big apple. Twitter: @WestGroupe Facebook: WestGroupe About WestGroupe: With over 50 years of industry insight, WestGroupe’s mission has always been to provide unique and superior quality eyewear and to define future standards...

F8 Street Series, the top selling collectible F803 Sports Protective frames series will be previewing two new designs at Vision Expo East.  We launched the collection in 2010 with six (6) authentic designs inspired by a fusion of sports performance and street art.  Since that time, 4 new additional designs have been integrated into the assortment, rounding out the total to ten (10) available skus.  This year we are pleased to launch two new designs that are a little more on trend, edgy, targeted more to teens: 10 Street Artwork Designs include: Boys Girls - Audio Skull                                                    – Cherry Vines - Sword Totem                                                – Icarus Heart - Bulls-eye Ripple                                            – Graffiti Splatter - Electric Wave                                               – Flower Power - Shatter                                                         ...

Match Eyewear is bringing excitement to Vision Expo East this year, unveiling incredible new releases and multiple show promotions for new and existing customers at Booth #675. ‘We are thrilled to be exhibiting at Vision Expo East again,‘ says Ethan Goodman, President of Match Eyewear.  ‘We have a lot of hot new styles to debut at the show, including some brand new lines.’  Match plans to showcase fresh looks from their Adrienne Vittadini, Helium Paris, Danny Gokey Eyewear, Float Titanium and Float Kids collections. ‘As always, Match will come to Expo with amazing promotions and a few surprises,’ promises Goodman.  Multiple Show Specials will include Instant Rebate and Gift With Purchase promotions, along with exclusive bonus gifts and giveaways available only on the tradeshow floor. ‘It’s so great to see old friends and meet new people at Vision Expo.’ Goodman continues.  ‘We hope everyone will visit us at Booth 675 to see what Match Eyewear has in store for 2013…or even just to say hello.’ Established in 2001, Match Eyewear is a leading international manufacturer and distributor of premium quality fashion eyewear, with a dedicated sales force covering...

Tura Inc., the inventor of fashion eyewear in 1938, is excited to introduce Geoffrey Beene Eyewear this month. The collection will be highlighted at Tura Inc.’s booth at Vision Expo East. The launch consists of 12 men’s and 12 women’s ophthalmic frames. It includes a balanced assortment of plastic, metal, semi-rimless, and combination styles. One of America’s true design pioneers, Geoffrey Beene has become synonymous with impeccable styling, superb tailoring, comfort, and quality. Tura Inc.’s latest collection unites Geoffrey Beene’s playful, unconventional spirit with effortless, wearable designs for men and women. And because Geoffrey Beene donates 100% of its net profits to philanthropic causes, the brand has special appeal to the fashion-conscious customer with a social conscience. All net profits from Geoffrey Beene, LLC fund philanthropic causes that support innovative research with cutting edge focus on signature solutions to a host of medical, educational and societal issues. Initial styles showcase classic and modern shapes with contemporary, jewelry-inspired details and artful, sculptured silhouettes. Competitively priced, Geoffrey Beene Eyewear delivers upscale...

Eastern States Eyewear is proud to announce that they will begin the exclusive American distribution for L’Wren Scott. Per an agreement with German based manufacturer Menrad, the collection will premiere at this year’s Vision Expo East at Galleria booth G525.  A full range of sunglasses and optical styles will be offered and will be sold exclusively to select customers. “This will be our company’s 75th Anniversary,” explained ESE President Paul Shyer.  “It is an honor to celebrate such a cherished date in our company’s history with the distribution of such an esteemed brand in L’Wren Scott.  It is also with equal pleasure that we have the opportunity to work with our close friends at Menrad on a second brand that fits in with our company model so naturally.” 16 sunglasses and 20 optical models grace the initial release.  The sunglasses are classic with  a contemporary twist featuring oversized butterfly shapes, subtle cat eyes, bold squares to dress and flatter a woman’s face, in the same way L’Wren Scott designs adorn every female body and personality.  With acetates specific to L’Wren Scott, the frames reflect her signature experimentation with texture...

The hugely popular 20/20 Continuing Education course titled “Frame Design and Development: Looking Beyond Logos and Markings” will be taught live at Vision Expo East 8:30 a.m. to 9:30 a.m. on Friday March 15. Registration is now open at www.VisionExpoEast.com. Since the launch of the online educational opportunity, more than 3,200 individuals have successfully completed the course receiving credit from the American Board of Opticianry – more than any other 20/20 Continuing Education course to date. Mike Hundert, REM Eyewear CEO and Chief Creative Officer collaborated with Nico Roseillier, REM Eyewear Creative Director, to design the course so participants have the opportunity to explore today’s eyewear manufacturing dynamics.  From country of origin to methods and materials, students gain a better understanding of how to evaluate eyewear and best describe quality to patients. Hundert offers students an in-depth view of manufacturing, acquired through three decades of hands-on experience working with factories around the world.  Course participants benefit from Hundert’s wisdom, gaining knowledge usually only accessible with a passport and years of meticulous research. Roseillier...

HOYA’s Distortion Free Optics™ was voted “Best New Product” at International Vision Expo East. The unique system allows ECP’s to demonstrate the finest optical lens technology available today while at the same time getting the patient to immediately relate to the visual experience. HOYA DF was developed with the patient in mind to help meet today’s vision demands. Every eye care practitioner knows the stresses and limitations of frames and 3-piece drill mounts. Until now, all frames have applied pressure to the lenses and distorted the optical properties, which is easily seen when looking at the lenses or any set of eye wear through a Polariscope. Distortion-Free Optics integrates four key components – lens materials, design, treatment and mounting system. In addition to eliminating the need for obstructive screws, wires or rims, the Avantek™ Mounting System offers superior durability in comparison to drill mounts. Allowing for the patient to enjoy the best visual experience available today. “As an industry we struggle for the words to describe why one lens is better than another and we just keep using the word ‘better’,” said Barney Dougher, President of HOYA®...

SPY Inc. (OTCBB: XSPY) today announced the East Coast debut of its newest ophthalmic collection at Vision Expo East in New York, March 23, 2012, through March 25, 2012, at the Javits Center, booth No. 1475. The Southern California–based eyewear brand added 14 new styles to its Rx line for Spring 2012, inspired by the brand’s active lifestyle heritage, penchant for timeless style and modern materials and construction, and its disregard for the usual. “The newest additions to the 2012 SPY Rx collection reflect the fusion of our bi-coastal influences,” says Jim Sepanek, SPY vice president of Optical.  “Vision Expo is the perfect opportunity for us to bring our unique viewpoint to an expanded optical market in the east.  We combined clean, modern fronts with temples that evoke an attitude that is distinctly SPY—fun and irreverent, born in the beaches, mountains and dirt tracks of So Cal.  Rich acetate structures have been fashioned into very wearable shapes that utilize classic styling elements to provide a fresh, bold look.” Interested parties may make appointments to be among the first to see the newest additions to the SPY Rx collection in New York by contacting...

Costa puts a new twist on a classic aviator style with its new Cocos sunglasses. Available in palladium and gold frame colors, the new Cocos features adjustable silicone nose pads for a customized, “forget-they’re-on” fit, and is built from quality Monel® metal. The sunglasses feature Costa’s signature durable co-injected temples, sturdy integral hinges and heavy duty eye wire, making them nearly indestructible. Combined with Costa’s lightweight, impact resistant 580P® lenses, Cocos provides incredible performance technology in an on trend metal-framed sunglasses. Cocos is also available in Costa’s 580 Rx lens program through an authorized optical retailer. Now, both Rx and plano customers can enjoy the patented color-enhancing, glare-eliminating 580 lens technology. “We continue to expand our Rx sunglass program to give the optical community more options for their customers,” said Chas MacDonald, president of Costa Sunglasses. “We’re adding more frame styles like Cocos to the program and authenticating our lenses to ensure every Costa customer is seeing more clearly through our patented technology.” Cocos is available now online at www.costadelmar.com and at...

Best Image Optical will be exhibiting at Vision Expo East during March 23-25, 2012 at Booth #848 in Javits Center, New York, New York. At Vision Expo East, Best Image will light up their booth to display their latest exciting collections, including their new colorful 2012 spring and summer collection dubbed ‘Eye Candy’. This year’s booth theme is, ‘Lighted Retro New York Style living space’. Also, Best Image Optical will be updating Vision Expo East 2012 show related news and events at:  http://bestimageoptical.com/vee12/ All attendees are invited to booth #812 to view award winning frames, new collections, and participate in their show specials. This year’s show specials are: Show Special #1: Purchase 18 frames from one or in combination of any our three collections (Dolabany, Mario Galbatti, and Plume Paris) and get 2 free frames plus a 20% discount and an additional 10% discount. Show Special #2: Purchase 100 frames from one or in combination of any of our three collections, (Dolabany, Mario Galbatti, and Plume Paris) and receive a free 16GB iPad 2 with Wi-Fi. A standard discount of 20% applies. Show Special #3: Join Best Image Optical’s ‘Customer Loyalty Program’...